Descrizione del libro:
Gives busy, cash strapped, knowledge hungry executives 90% of the value of an MBA at 0.0001% of the cost
Includes case examples and links to online self-assessment tests to keep track of your learning achievements
Direct links to the free teaching resources from some of the world's best business schools
L'autore:
Colin Barrow is the author of more than 30 books in the fields of entrepreneurship, business management and international property development, and he has authored or co-authored ten books in the Dummies series. His books have been published by the BBC, The Economist, John Wiley and Kogan Page. Following a career in business where he held senior staff and line positions, including that of managing director of a substantial manufacturing enterprise with multi-plant and multi-country operations, he was Head of the Enterprise Group at Cranfield School of Management, a leading international business school, for ten years. For the next 20 years he lectured, researched and collaborated with colleagues in business schools in the UK, US, Canada, Australia, Asia and throughout Europe. He is the author of The Business Plan Workbook and Cut Costs Not Corners (Kogan Page).
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