Spese di spedizione:
EUR 3,71
In U.S.A.
Descrizione libro Condizione: New. Codice articolo ABLIING23Mar2716030301967
Descrizione libro Condizione: New. Codice articolo 37498062-n
Descrizione libro Soft Cover. Condizione: new. This item is printed on demand. Codice articolo 9781516527137
Descrizione libro Taschenbuch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Social Media Marketing provides students with an accessible yet complete introduction to social media marketing. The book guides readers through an interactive project that introduces them to key functional areas of social media marketing, including social networking, target audience profiles, social media audit, content marketing, social media analytics, and overall social media strategy. This hands-on approach helps students better understand the practical application of theoretical concepts. Additionally, students get to see strategic marketing in action as they observe how brand creation works within the social media ecosystem. Social Media Marketing helps readers understand how the implementation of a strategic and intentional social media marketing plan can help a business better connect with customers, generate interest, and achieve goals. It is an excellent resource for instructors who teach courses in social media marketing, integrated marketing communications, and marketing principles. Eric Stewart Harvey has served as the director of the Center for the Advancement of Digital Marketing and Analytics (CADMA) at Ball State University for the past four years. At the Center, over 1,000 students have taken social media marketing courses that provide them with the foundational skills they will need to progress after graduation into the digital marketing field. Professor Harvey has taught marketing for the past 10 years with focus in social media marketing, integrated marketing communications, and product and brand management. He has a significant practitioner background, having worked at Verizon in various marketing disciplines. Codice articolo 9781516527137
Descrizione libro Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. KlappentextrnrnSocial Media Marketing provides students with an accessible yet complete introduction to social media marketing. The book guides readers through an interactive project that introduces them to key functional areas of social media m. Codice articolo 297500452
Descrizione libro Paperback. Condizione: Brand New. 176 pages. 10.00x7.01x0.38 inches. In Stock. Codice articolo x-1516527135
Descrizione libro Condizione: New. Codice articolo 37498062-n
Descrizione libro PAP. Condizione: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Codice articolo IQ-9781516527137