Raving Fans!

Blanchard, Kenneth; Bowles, Sheldon

ISBN 10: 0006530699 ISBN 13: 9780006530695

Casa editrice: Harper, 1998

Riassunto

With a new foreword by Ken Blanchard

A straightforward and snappy guide to successful customer service from the author of the bestselling The One Minute Manager.

Raving Fans, in a nutshell, is the advice given to a new Area Manager on his first day – in an extraordinary business book that will help everyone, in every kind of organisation or business, deliver stunning customer service and achieve miraculous bottom-line results.

Raving Fans is written in the parable style of The One Minute Manager and uses a brilliantly simple and charming story to teach how to define a vision, learn what a customer really wants, institute effective systems, and make Raving Fan Service a constant feature – not just a passing fad.

Business is in the midst of a service crisis that has left millions of disillusioned customers in its wake. Raving Fans includes startling new tips and innovative techniques that can help anyone create a revolution in any workplace – and turn their customers into raving, spending fans.

Su questo libro

L'autore:

Ken Blanchard is the founder and Chairman of The Ken Blanchard Companies. His One Minute Manager series has sold over 18 million copies and been translated into more than 25 languages. He has also written or co-authored numerous other books, including Gung Ho!, Big Bucks! and Raving Fans!. The Blanchards currently live in San Diego.

Su questa edizione

• Editore: Harper
• Data di pubblicazione: 1998
• ISBN 10: 0006530699
• ISBN 13: 9780006530695
• Rilegatura: Rilegatura sconosciuta
• Numero di pagine: 160