Articoli correlati a Sony the Private Life
Japanese corporations are notoriously secretive – John Nathan is the first person to be granted access to the principals at Sony for this brilliant and unique account of a hitherto closed world.
In the wastelands of post-war Tokyo, two men, Akio Morita and Masaru Ibuka, formed the company that was to become one of the greatest corporations of the twentieth century. John Nathan tells the extraordinary story of how a small family business became a multi-national with a turnover of billions, whose products are sold throughout the world.
Sony matched its revolutionary technology with revolutionary methods of marketing – it was one of the first corporations to embrace globalization. So began a dramatic clash of two cultures, one rooted in Japanese native tradition and the other irreconcilably western. In relating the history of this clash John Nathan has also written a cultural history of Japan in the last fifty years.
The disastrous purchase of Columbia Pictures took Sony into a world for which it was utterly unprepared, exacerbated by the cultural clash. This is the fullest analysis yet of this dramatic period, put together despite Sony’s policy of silence about many of the details.
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Recensione:
L'autore:
‘If there is a better business book this year, we will be very lucky.’
Newsweek
John Nathan is the author of a biography of Mishima and translator of Oe and Mishima. He spent 1996 writing and directing a film about Sony and developed a candid relationship with Sony’s current chairman and his successor.
Praise for Sony:
‘A well-written and entertaining saga.’ Financial Times
‘Insightful, probing, and extremely well-written; in the genre of business and company profiles, this is as good as it gets.’ Kirkus Reviews
‘An indispensable book for all students of Japanese business and the electronics industry.’ THES
‘Fasinating...an easy and an informative read.’ Strategy
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
- EditoreHarperCollins Business
- Data di pubblicazione2002
- ISBN 10 0006530915
- ISBN 13 9780006530916
- RilegaturaCopertina flessibile
- Numero di pagine368
- Valutazione libreria
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Sony: The Private Life
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ISBN 10: 0006530915
ISBN 13: 9780006530916
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Descrizione libro Paperback. Condizione: Very Good. Sony: The Private Life This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9780006530916
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Sony: The Private Life
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HarperCollins Business
(2001)
ISBN 10: 0006530915
ISBN 13: 9780006530916
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Descrizione libro Condizione: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. A tan to the pages. Codice articolo wbb0024419745
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Descrizione libro Paperback. Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 6545-9780006530916
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Sony the Private Life
Editore:
HarperCollins Business
(2002)
ISBN 10: 0006530915
ISBN 13: 9780006530916
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Descrizione libro Softcover. Condizione: Bon. Traces d'usure sur la couverture. Edition 2002. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Signs of wear on the cover. Edition 2002. Ammareal gives back up to 15% of this item's net price to charity organizations. Codice articolo E-179-590
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Sony the Private Life
Editore:
HarperCollins Publishers, United Kingdom, London
(2002)
ISBN 10: 0006530915
ISBN 13: 9780006530916
Antico o usato
Paperback
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Valutazione libreria
Descrizione libro Paperback. Condizione: Very Good. In the wastelands of post-war Tokyo, two men, Akio Morita and Masaru Ibuka, formed the company that was to become one of the greatest corporations of the 20th century. John Nathan tells the story of how a small family business became a multi-national with a turnover of billions, whose products are sold throughout the world. Sony matched its revolutionary technology with revolutionary methods of marketing - it was one of the first corporations to embrace globalization. So began a dramatic clash of two cultures, one rooted in Japanese native tradition and the other irreconcilably western. In relating the history of this clash John Nathan has also written a cultural history of Japan in the last 50 years. The disastrous purchase of Columbia Pictures took Sony into a world for which it was utterly unprepared, exacerbated by the cultural clash. This is the fullest analysis yet of this dramatic period, put together despite Sony's policy of silence about many of the details. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR001059080
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Foto dell'editore
Sony the Private Life
Editore:
HarperCollins Publishers, United Kingdom, London
(2002)
ISBN 10: 0006530915
ISBN 13: 9780006530916
Antico o usato
Paperback
Quantità: 1
Da:
Valutazione libreria
Descrizione libro Paperback. Condizione: Good. In the wastelands of post-war Tokyo, two men, Akio Morita and Masaru Ibuka, formed the company that was to become one of the greatest corporations of the 20th century. John Nathan tells the story of how a small family business became a multi-national with a turnover of billions, whose products are sold throughout the world. Sony matched its revolutionary technology with revolutionary methods of marketing - it was one of the first corporations to embrace globalization. So began a dramatic clash of two cultures, one rooted in Japanese native tradition and the other irreconcilably western. In relating the history of this clash John Nathan has also written a cultural history of Japan in the last 50 years. The disastrous purchase of Columbia Pictures took Sony into a world for which it was utterly unprepared, exacerbated by the cultural clash. This is the fullest analysis yet of this dramatic period, put together despite Sony's policy of silence about many of the details. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Codice articolo GOR004370541
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