The Girl's Guide To Starting Your Own Business: Candid Advice, Frank Talk, and True Stories for the Successful Entrepreneur - Brossura

Friedman, Caitlin; Yorio, Kimberly

Brossura

ISBN 10: 0060521589 ISBN 13: 9780060521585

Casa editrice: Avon A, 2005

Riassunto

Two public relations specialists address the challenges confronting self-employed business women as they offer practical information on how to start a new business and make it a success, covering such topics as how to write a business plan, secure funding, hiring and firing employees, and more. Reprint. 35,000 first printing.

Su questo libro

L'autore:

Caitlin Friedman, a cofounder of the boutique public relations agency YC Media, is a full-time writer and consultant. Kimberly Yorio is the president of YC Media, specializing in publicity for cookbooks, restaurants, wine and spirits, and food products. They've written four books together, including The Girl's Guide to Being a Boss; The Girl's Guide to Big Bold Career Success; and Happy at Work, Happy at Home.

Dalla quarta di copertina:

Geared toward the unique challenges faced by self-employed businesswomen, The Girl's Guide to Starting Your Own Business offers solutions and advice for handling a range of issues, including how to write a business plan, how to secure funding, and how to hire (and fire) employees. Caitlin Friedman and Kimberly Yorio share practical information drawn from their own extensive experience in the public relations, marketing, and consulting industries. Their concise and engaging advice is explained through entertaining tips, lists, and quizzes that speak directly to women who are dreaming of starting, or have already started, their own businesses.

Su questa edizione

• Editore: Avon A
• Data di pubblicazione: 2005
• ISBN 10: 0060521589
• ISBN 13: 9780060521585
• Rilegatura: Copertina flessibile
• Numero di pagine: 257