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9780071289214: Technology ventures. From idea to enterprise
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For business, engineering, and science students and professionals who demand a comprehensive guide to high-growth entrepreneurship, Technology Ventures is the leading resource for analyzing opportunities and building new enterprises. Drawing on the latest academic research and practitioner insights, Technology Ventures integrates clear theoretical frameworks with action-oriented examples and exercises. Its broad perspective on “technology,” including clean tech, information technology and the life sciences, ensures wide-ranging appeal to anyone with an interest in high-potential ventures.

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L'autore:
Tom Byers is Professor of Management Science and Engineering at Stanford University and founder of the Stanford Technology Ventures Program, which is dedicated to accelerating high-technology entrepreneurship education and creating scholarly research on technology-based firms. After receiving his Ph.D. from UC Berkeley, Tom spent over a decade in leadership positions in technology companies including Symantec Corporation. His teaching awards include Stanford's highest honor in 2005 and three national awards for entrepreneurship educators.
Contenuti:

Part 1: Venture Opportunity, Concept, and Strategy

Chapter 1: Economic Growth and the Technology Entrepreneur

Chapter 2: Opportunity and the Concept Summary

Chapter 3: Vision and the Business Model

Chapter 4: Competitive Strategy

Chapter 5: Innovation Strategies

Part 2: Venture Formation and Planning

Chapter 6: Risk and Return

Chapter 7: The Business Plan

Chapter 8: Types of Ventures

Chapter 9: Knowledge, Learning, and Design

Chapter 10: Legal Formation and Intellectual Property

Part 3: Detailed Functional Planning for the Venture

Chapter 11: The Marketing and Sales Plan

Chapter 12: Organizational Development

Chapter 13: Acquiring and Organizing Resources

Chapter 14: Management of Operations

Chapter 15: Acquisitions and Global Expansion

Part 4: Financing and Building the Venture

Chapter 16: Profit and Harvest

Chapter 17: The Financial Plan

Chapter 18: Sources of Capital

Chapter 19: Presentations and Deal Negotiations

Chapter 20: Leading Ventures to Success

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  • EditoreMcGraw-Hill Education
  • Data di pubblicazione2010
  • ISBN 10 0071289216
  • ISBN 13 9780071289214
  • RilegaturaCopertina flessibile
  • Numero edizione3
  • Numero di pagine704
  • Valutazione libreria

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Byers, Dorf
ISBN 10: 0071289216 ISBN 13: 9780071289214
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Descrizione libro Condizione: New. Brand New, Softcover edition. This item may ship from the US or our Overseas warehouse depending on your location and stock availability. We Ship to PO BOX Address also. Codice articolo ABRR-4594

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Dorf Richard C.
ISBN 10: 0071289216 ISBN 13: 9780071289214
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Descrizione libro Condizione: New. pp. 704. Codice articolo 8320620

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