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9780071317009: Crafting & executing strategy: the quest for competitiv
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Overview: The 18th edition of Crafting and Executing Strategy represents one of our most important and thoroughgoing revisions ever. The newest member of the author team, Margie Peteraf, led a thorough re-examination of every paragraph on every page of the 17th edition chapters. The overriding objectives were to inject new perspectives and the best academic thinking, strengthen linkages to the latest research findings, modify the coverage and exposition as needed to ensure squarely on-target content, and give every chapter a major facelift. While this 18th edition retains the same 12-chapter structure of the prior edition, every chapter has been totally refreshed. And the chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management.

Known for its cases and teaching notes, this edition provides an unparalleled case line up of 28 cases. (1) 25 of the 28 cases are brand new or extensively updated for this edition, (2) The selection of cases is diverse, timely, and thoughtfully-crafted and complements the text presentation pushing students to apply the concepts and analytical tools they have read about. (3) Many cases involve high-profile companies. (4) And there’s a comprehensive package of support materials that are a breeze to use, highly effective, and flexible enough to fit most any course design.

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L'autore:
Arthur A. Thompson, Jr., earned his B.S and Ph.D. degrees in economics from The University of Tennessee, spent three years on the economics faculty at Virginia Tech, and served on the faculty of The University of Alabama's College of Commerce and Business Administration for 24 years. In 1974 and again in 1982, Dr. Thompson spent semester-long sabbaticals as a visiting scholar at the Harvard Business School.His areas of specialization are business strategy, competition and market analysis, and the economics of business enterprises. In addition to publishing over 30 articles in some 25 different professional and trade publications, he has authored or co-authored five textbooks and six computer-based simulation exercises. His textbooks and strategy simulations have been used at well over 1,000 college and university campuses worldwide. Dr. Thompson spends much of his off-campus time giving presentations, putting on management development programs, working with companies, and helping operate a business simulation enterprise in which he is a major partner. Dr.Thompson and his wife of 56 years have two daughters, two grandchildren, and a Yorkshire terrier.
Contenuti:

Part I: Concepts and Techniques for Crafting and Executing Strategy

Section A: Introduction and Overview
Chapter 1: What Is Strategy and Why Is It Important?
Chapter 2: Leading the Process of Crafting and Executing Strategy
Section B: Core Concepts and Analytical Tools
Chapter 3: Evaluating a Company’s External Environment
Chapter 4: Evaluating a Company’s Resources and Competitive Position
Section C: Crafting a Strategy
Chapter 5: Five Generic Competitive Strategies--Which One to Employ?
Chapter 6: Supplementing the Chosen Competitive Strategy: Other Important Strategy Choices
Chapter 7: Strategies for Competing in Foreign Markets
Chapter 8: Diversification: Strategies for Managing a Group of Businesses
Chapter 9: Ethical Business Strategies, Social Responsibility, and Environmental Sustainability
Section D: Executing the Strategy
Chapter 10: Building an Organization Capable of Good Strategy Execution
Chapter 11: Managing Internal Operations: Actions That Promote Good Strategy Execution
Chapter 12: Corporate Culture and Leadership: Keys to Good Strategy Execution

Part II: Cases

Mystic Monk Coffee
Whole Foods Market in 2010
O-fold
Competition in the Warehouse Club Industry
Competition in Energy Drinks, Sports, and Vitamin-Enhanced Beverages
Netflix
Redbox
Cash Connection
Blue Nile in 2010
Apple in 2010
Gap Inc. in 2010
Google in 2010
SkyWest, Inc. in 2009
Silver Ships: Its Strategy in the Military and Workboat Industry
Skype's Spin Off from eBay: Is it Ready for an IPO?
Sara Lee in 2010: Has Its Retrenchment Strategy Benefited Shareholders?
Smuckers in 2010: Expanding the Business Lineup
Robin Hood
Dilemma at Devil's Den
Southwest Airlines in 2010
Neamaste Solar
Herman Miller
Starbucks in 2010
Norton Lilly: Implementing Transformational Change in the Shipping Industry
The Good Hotel
W.L. Gore and Associates
Rhino Capture in South Africa
Countywide Financial and the Subprime Mortgage Debacle

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  • EditoreMcGraw-Hill Education
  • Data di pubblicazione2011
  • ISBN 10 0071317007
  • ISBN 13 9780071317009
  • RilegaturaCopertina flessibile
  • Numero di pagine1184
  • Valutazione libreria

Altre edizioni note dello stesso titolo

9780078112720: Crafting & Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases

Edizione in evidenza

ISBN 10:  ISBN 13:  9780078112720
Casa editrice: McGraw-Hill Education, 2011
Rilegato

  • 9780077325176: Crafting & Executing Strategy: Concepts and Readings

    McGraw..., 2011
    Brossura

  • 9780077908478: Crafting and Executing Strategy CC with Connect Access Card

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  • 9780077866273: Crafting & Executing Strategy: Concepts and Readings with Connect

    Brossura

  • 9780077903602: Crafting & Executing Strategy + Bsg/Glo-bus Access Cards: Concepts & Cases

    Irwin ..., 2010
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