Bayan, Richard More Words That Sell

ISBN 13: 9780071418539

More Words That Sell

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9780071418539: More Words That Sell

More than 3,500 words, phrases, and slogans guaranteed to hit your target with power and precision - every time! In today's highly competitive, quick-hitting marketplace, choosing the correct words is vital to the success of your message - far too vital to be left to chance! "More Words That Sell" provides you with more than 3,500 high-powered, high-profit words, phrases, and slogans that have proven their ability to hold readers' attention as you deliver your message and to persuade them to respond. Taking up where the bestselling "Words That Sell" left off, "More Words That Sell" supplies you with all-new tools for fine-tuning your copy and hitting the hot buttons of your target audience.Nearly thirty alphabetically arranged, special-purpose categories help you quickly locate exactly the words you need to: make readers feel your message instead of just read it; add muscle to your copy by using powerful verbs and adjectives; find the right words and phrases for niche markets; boost results by using words that appeal to basic human needs; invite interaction from website visitors - and bring those visitors back; and, create a favorable impression with resumes and cover letters as well as with general business correspondence such as reports and memos; use colors, fragrances, sounds, and textures for vivid sensory appeal. Ask any veteran writer and you'll be told that one word can make or break a message.Finding that word under the pressure of a tight deadline, however, can be difficult if not impossible. Let "More Words That Sell" help you choose the words that will boost the effectiveness and profitability of your message - whether you're promoting products, ideas, your business, or yourself.

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L'autore:

Richard Bayan is a freelance writer who spent over two decades as an award-winning advertising copywriter and copy chief. He is the author of the bestselling Words that Sell, The Cynic's Dictionary, and more than 150 online columns and essays.

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1.

Rick Bayan
Editore: McGraw-Hill Education - Europe, United States (2003)
ISBN 10: 0071418539 ISBN 13: 9780071418539
Nuovi Paperback Quantità: 10
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(London, Regno Unito)
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Descrizione libro McGraw-Hill Education - Europe, United States, 2003. Paperback. Condizione libro: New. 230 x 186 mm. Language: English . Brand New Book. More than 3,500 words, phrases, and slogans guaranteed to hit your target with power and precision - every time! In today s highly competitive, quick-hitting marketplace, choosing the correct words is vital to the success of your message - far too vital to be left to chance! More Words That Sell provides you with more than 3,500 high-powered, high-profit words, phrases, and slogans that have proven their ability to hold readers attention as you deliver your message and to persuade them to respond. Taking up where the bestselling Words That Sell left off, More Words That Sell supplies you with all-new tools for fine-tuning your copy and hitting the hot buttons of your target audience.Nearly thirty alphabetically arranged, special-purpose categories help you quickly locate exactly the words you need to: make readers feel your message instead of just read it; add muscle to your copy by using powerful verbs and adjectives; find the right words and phrases for niche markets; boost results by using words that appeal to basic human needs; invite interaction from website visitors - and bring those visitors back; and, create a favorable impression with resumes and cover letters as well as with general business correspondence such as reports and memos; use colors, fragrances, sounds, and textures for vivid sensory appeal.Ask any veteran writer and you ll be told that one word can make or break a message.Finding that word under the pressure of a tight deadline, however, can be difficult if not impossible. Let More Words That Sell help you choose the words that will boost the effectiveness and profitability of your message - whether you re promoting products, ideas, your business, or yourself. Codice libro della libreria AA39780071418539

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Descrizione libro Mcgraw Hill Publishers. Condizione libro: New. Brand New. Codice libro della libreria 0071418539

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Rick Bayan
Editore: McGraw-Hill Education - Europe, United States (2003)
ISBN 10: 0071418539 ISBN 13: 9780071418539
Nuovi Paperback Quantità: 10
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(London, Regno Unito)
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Descrizione libro McGraw-Hill Education - Europe, United States, 2003. Paperback. Condizione libro: New. 230 x 186 mm. Language: English . Brand New Book. More than 3,500 words, phrases, and slogans guaranteed to hit your target with power and precision - every time! In today s highly competitive, quick-hitting marketplace, choosing the correct words is vital to the success of your message - far too vital to be left to chance! More Words That Sell provides you with more than 3,500 high-powered, high-profit words, phrases, and slogans that have proven their ability to hold readers attention as you deliver your message and to persuade them to respond. Taking up where the bestselling Words That Sell left off, More Words That Sell supplies you with all-new tools for fine-tuning your copy and hitting the hot buttons of your target audience.Nearly thirty alphabetically arranged, special-purpose categories help you quickly locate exactly the words you need to: make readers feel your message instead of just read it; add muscle to your copy by using powerful verbs and adjectives; find the right words and phrases for niche markets; boost results by using words that appeal to basic human needs; invite interaction from website visitors - and bring those visitors back; and, create a favorable impression with resumes and cover letters as well as with general business correspondence such as reports and memos; use colors, fragrances, sounds, and textures for vivid sensory appeal.Ask any veteran writer and you ll be told that one word can make or break a message.Finding that word under the pressure of a tight deadline, however, can be difficult if not impossible. Let More Words That Sell help you choose the words that will boost the effectiveness and profitability of your message - whether you re promoting products, ideas, your business, or yourself. Codice libro della libreria AA39780071418539

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Descrizione libro 2003. PAP. Condizione libro: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Codice libro della libreria VJ-9780071418539

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Descrizione libro McGraw-Hill Education, 2003. PAP. Condizione libro: New. New Book. Shipped from US within 10 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Codice libro della libreria IQ-9780071418539

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Descrizione libro Paperback. Condizione libro: New. This item is printed on demand. Item doesn't include CD/DVD. Codice libro della libreria 1703987

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Descrizione libro McGraw-Hill Education, 2017. Paperback. Condizione libro: New. This item is printed on demand. Codice libro della libreria 0071418539

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Descrizione libro Condizione libro: New. Brand new book, sourced directly from publisher. Dispatched within 2 working days from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely. Codice libro della libreria NU-ING-00596195

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Descrizione libro McGraw-Hill. Paperback. Condizione libro: New. Paperback. 144 pages. Dimensions: 9.1in. x 7.3in. x 0.6in.A companion to the bestselling Words that Sell, the next definitive advertising word-and phase book More Words That Sell is packed with 3, 500high-powered, idea-generating words, phrases, and slogans, arranged by category and purpose (example categories include Power Words, Sounds, Technology, Youth Market, and dozens more). Containing checklists and other helpful features like its bestselling predecessor Words That Sell--but with literally no overlapping words--it will be valuable for devotees of that classic book and new fans. More Words That Sell includes: Power words for heightening impact Positive personal qualities for selling oneself Cliches to avoid Color names beyond just red, white, blue, yellow, etc. Words that reflect current trends in popular culture With all words reflecting current use in advertising and media, and sections covering internet marketing and advertising, More Words That Sell will be a must-have word and-phrase reference for writers of all types. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Codice libro della libreria 9780071418539

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Rick Bayan
Editore: McGraw-Hill Education - Europe 2003-08-01 (2003)
ISBN 10: 0071418539 ISBN 13: 9780071418539
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Descrizione libro McGraw-Hill Education - Europe 2003-08-01, 2003. paperback. Condizione libro: New. Codice libro della libreria 9780071418539

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