School for Startups: The Breakthrough Course for Guaranteeing Small Business Success in 90 Days or Less - Brossura

Beach, Jim

Brossura

ISBN 10: 0071753931 ISBN 13: 9780071753937

Casa editrice: McGraw-Hill Education, 2011

Riassunto

The Beginner's Guide to Low-Risk Entrepreneurship

You want to start your own business, but "risk" isn't your middle name. You're not alone. Many successful entrepreneurs are averse to risk--but they have learned the tricks to working around it. And now you can too, with School for Startups.

This practical guide shows you how to build a business the smart way--without risking major assets such as your house, savings account, or health insurance.

You'll learn how to increase your chance of success by:

• Funding your venture without investors
• Entering international markets
• Taking full advantage of tools on the Web
• Marketing your product or service for little or no cost
• Deploying a third party to package and ship products
• Taking control of an existing business or franchise

The authors present hundreds of the best ideas for new businesses, along with case studies proving the effectiveness of their approach. Also included with the book is a code you can use to register for The Entrepreneur School (www.theentrepreneurschool.com), where you can access exclusive webinars and supplementary material.

Su questo libro

L'autore:

Jim Beach is a serial entrepreneur, director of education at The Entrepreneur School, and founder of International Entrepreneurship (www.internationalentrepreneurship.com).

Chris Hanks is an entrepreneur and lecturer at the University of Georgia, where he teachesentrepreneurship at the Terry College of Business.

David Beasley worked for twenty-five years as a reporter and editor for the Atlanta Journal Constitution. His stories have appeared in many publications, including the New York Times, Bloomberg News, and GlobalAtlanta.com.

Contenuti:

Introduction; Chapter 1. Get Started; Chapter 2. Make a Rock-Solid Business Plan; Chapter 3. Launch Fast--Profitably; Chapter 4. Diversify: Lower Risk by Having Several Businesses; Chapter 5. Make It a Family Affair; Chapter 6. Embrace Overseas Trade; Chapter 7. Recordkeeping, Taxes--and Retirement; Chapter 8. Products and Policies; Chapter 9. When to Quit Your Day Job; Chapter 10. The Payoff; Appendix I. Hot Leads: Resources; Appendix II. Sample Ideas for Successful Businesses; Index

Su questa edizione

• Editore: McGraw-Hill Education
• Data di pubblicazione: 2011
• ISBN 10: 0071753931
• ISBN 13: 9780071753937
• Rilegatura: Copertina flessibile
• Numero di pagine: 208