PICTURE THIS: A BOLD NEW BUSINESS STRATEGY DRAWN FROM TODAY'S HOTTEST VISUAL TRENDS
Scientific studies have shown that looking at pictures, drawings, and other graphics engage both sides of the brain--opening the "mind's eye" and business systems to new possibilities we might not otherwise see. Frustrated by lackluster approaches to strategy, companies are combining illustrations and color with business strategy with phenomenal success.
If you want to go beyond drawing on the back of a napkin, this book shows you how.
Picture Your Business Strategy will help you master the principles of "strategic illustration," a proven system for visualizing ideas. Pictures and strategy come to life in the board, conference, or meeting room quickly, easily, and brilliantly. With just a few markers and paper, you can:
Packed with clever drawing tips and simple templates to help you unlock your creativity, this inspiring book gives you everything you need to start bringing your big ideas to life. Developed by Christine Chopyak at Alchemy: The Art of Transforming Business, the book provides a fresh new business model for developing specific "seeable" actions that can be measured, tracked, and cascaded intoother priority areas.
There are so many practical, purposeful ways to use drawings in your everyday work environment, you'll wonder why you never did it before. Most important, you and your team will learn how to turn strategic illustrations into real-world results.
Whether you're a boardroom doodler, corporate cartoonist, or Picasso for fun and profit, Picture Your Business Strategy will help you draw your way to success.
"With this approach, organizations can create a cohesive and authentic understanding among teams thatultimately leads to increased motivation and bottom-line results. Chris shows us that drawing isn't just for kids,it's for leaders looking for a competitive advantage." --Tamara Kleinberg, serial entrepreneur and founder of TheShuuk.com
"A brilliant piece of work that brings together the finite world of words with the infinite possibilities of pictures, taking strategic thinking and collective wisdom to a whole new level and presenting a more colorful way ofimagining/imaging the future." -- Sabina Spencer, business strategist and author of The Heart of Leadership
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
CHRISTINE CHOPYAK is a senior partner and coowner of the business management consulting companyAlchemy. Their clients includes multinational Fortune 500companies, government agencies, municipalities, healthcare systems, NGOs, and education systems.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Spese di spedizione:
GRATIS
In U.S.A.
Descrizione libro Condizione: new. Codice articolo ZBM.1BPXL
Descrizione libro Hardcover. Condizione: new. New. Fast Shipping and good customer service. Codice articolo Holz_New_0071815023
Descrizione libro Condizione: New. Codice articolo 19102843-n
Descrizione libro Hardcover. Condizione: new. New. Codice articolo Wizard0071815023
Descrizione libro Hardcover. Condizione: new. New Copy. Customer Service Guaranteed. Codice articolo think0071815023
Descrizione libro Condizione: New. Codice articolo ABLIING23Feb2215580014604
Descrizione libro Condizione: new. Codice articolo FrontCover0071815023
Descrizione libro Hardcover. Condizione: New. Brand New! This item is printed on demand. Codice articolo 0071815023
Descrizione libro Condizione: New. Book is in NEW condition. Codice articolo 0071815023-2-1
Descrizione libro Condizione: New. New! This book is in the same immaculate condition as when it was published. Codice articolo 353-0071815023-new