Corporate Information Strategy and Management: The Challenges of Managing in a Network Economy (Paperback version) - Brossura

Applegate, Lynda; Austin, Robert; Mcfarlan, F. Warren

Brossura

ISBN 10: 0072456655 ISBN 13: 9780072456653

Casa editrice: McGraw-Hill Education, 2002

Riassunto

Corporate Information Strategy and Management: The Challenges of Managing in the Internet Age, 6/E is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader’s experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. It is a paperback derivative product that contains the same text portion found in Corporate Information Strategy and Management: Text and Cases, 6/e, but without the Harvard cases.

Su questo libro

L'autore:

The Henry R Byers Professor of Business Administration at Harvard Business School, teaching courses in entrepreneurial management and business policy and strategy.

Contenuti:

Introduction: The Challenges of Managing in the Information Age

Module 1: Information and Strategy

Section 1-1. Effects of IT on Strategy and Competition: Historical Perspectives

Section 1-2. Electronic Commerce: Trends and Opportunities

Module 2: Information and Organization

Section 2-1. Crafting Information Age Business Models

Section 2-2. Developing Information Age Capabilities

Section 2-3. Designing Digital Business Infrastructure

Section 2-4. Valuing Investments in a Digital Infrastructure

Module 3: Building Robust Operating Capabilities

Section 3-1. Understanding Internetworking Architectures

Section 3-2. Assuring Reliable and Secure IT Service Delivery

Section 3-3. Managing Diverse IT Infrastructures

Section 3-4. Operating and Innovating: Balancing Control and Agility

Module 4: Implementation

Section 4-1. Organizing and Leading the Information Technology Function

Section 4-2. Managing IT Outsourcing

Section 4-3. A Portfolio Approach to Information Technology Development

Conclusion: The Challenges of Managing in the Information Age Revisited

Su questa edizione

• Editore: McGraw-Hill Education
• Data di pubblicazione: 2002
• ISBN 10: 0072456655
• ISBN 13: 9780072456653
• Rilegatura: Copertina flessibile
• Numero edizione: 6
• Numero di pagine: 384