Principles of Economics + DiscoverEcon code card - Rilegato

Frank, Robert; Bernanke, Ben

Rilegato

ISBN 10: 0073230596 ISBN 13: 9780073230597

Casa editrice: McGraw-Hill Education, 2006

Riassunto

In recent years, innovative texts in mathematics, science, foreign languages, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of attempting to teach a short list of core principles in depth. Two well-respected writers and researchers, Bob Frank and Ben Bernanke, have shown that the less-is-more approach affords similar gains in introductory economics. Although recent editions of a few other texts have paid lip service to this new approach, Frank/Bernanke is by far the best thought out and best executed principles text in this mold. Avoiding excessive reliance on formal mathematical derivations, it presents concepts intuitively through examples drawn from familiar contexts. The authors introduce a well-articulated short list of core principles and reinforcing them by illustrating and applying each in numerous contexts. Students are periodically asked to apply these principles to answer related questions and exercises.The text also encourages students to become “Economic Naturalists,” people who employ basic economic principles to understand and explain what they observe in the world around them. An economic naturalist understands, for example, that infant safety seats are required in cars but not in airplanes because the marginal cost of space to accommodate these seats is typically zero in cars but often hundreds of dollars in airplanes. Such examples engage student interest while teaching them to see each feature of their economic landscape as the reflection of an implicit or explicit cost-benefit calculation.

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L'autore

Robert H. Frank received his M.A. in statistics from the University of California at Berkeley in 1971, and his Ph.D. in economics in 1972, also from U.C. Berkeley. He is the Goldwin Smith Professor of Economics at Cornell University, where he has taught since 1972 and where he currently holds a joint appointment in the department of economics and the Johnson Graduate School of Management. He has published on a variety of subjects, including price and wage discrimination, public utility pricing, the measurement of unemployment spell lengths, and the distributional consequences of direct foreign investment. For the past several years, his research has focused on rivalry and cooperation in economic and social behaviour.

Contenuti

Part 1 Introduction

1. Thinking Like an Economist

2. Comparative Advantage: The Basis for Exchange

3. Supply and Demand: An Introduction

Part 2 Competition and the Invisible Hand

4. Elasticity

5. Demand: The Benefit Side of the Market

6. Perfectly Competitive Supply: The Cost Side of the Market

7. Efficiency and Exchange

8. The Quest for Profit and the Invisible Hand

9. International Trade

Part 3 Market Imperfections

10. Monopoly and Other Forms of Imperfect Competition

11. Thinking Strategically: A Further Look at Monopolistic Competition and Oligopoly

12. Externalities and Property Rights

13. The Economics of Information

Part 4 Economics of Public Policy

14. Labor Markets, Poverty, and Income Distribution

15. The Environment, Health, and Safety

16. Public Goods and Tax Policy

Part 5 Macroeconomics: Issues and Data

17. Macroeconomics: The Bird’s-Eye View of the Economy

18. Measuring Economic Activity: GDP and Unemployment

19. Measuring the Price Level and Inflation

Part 6 The Economy in the Long Run

20. Economic Growth, Productivity, and Living Standards

21. Workers, Wages, and Unemployment in the Modern Economy

22. Saving and Capital Formation

23. Money and the Federal Reserve

24. Financial Markets and International Capital Flow

Part 7 The Economy in the Short Run

25. Short-term Economic Fluctuations: An Introduction

26. Spending Output in the Short Run

27. Stabilizing the Economy: The Role of the Fed

28. Inflation, Aggregate Supply, and Aggregate Demand

29. The Practice and Pitfalls of Macroeconomic Policy

Part 8 The International Economy

30. Exchange Rates and the Open Economy

Dettagli dell?edizione

• Editore: McGraw-Hill Education
• Data di pubblicazione: 2006
• ISBN 10: 0073230596
• ISBN 13: 9780073230597
• Rilegatura: Copertina rigida
• Lingua: Inglese
• Numero edizione: 3
• Numero di pagine: 901