Shows how firms' own policies and tactics as well as the personal qualities and professional competencies of their staff can attract, or repel, Japanese customers. Based on case studies of UK firms, this work offers insight for understanding and marketing to the Japanese customer. It states that successful relatioship building with Japanese customers requires resourcefulness, quick wits, tact, patience and a high degree of business competence. Most importantly, it suggests what managing relationships with Japanese customers actually entails for firms.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Spese di spedizione:
EUR 14,27
Da: Regno Unito a: U.S.A.
Da: Anybook.com, Lincoln, Regno Unito
Condizione: USED_GOOD. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. In good all round condition. Dust Jacket in good condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,600grams, ISBN:9780077078171. Codice articolo 7804254
Quantità: 1 disponibili
Da: Anybook.com, Lincoln, Regno Unito
Condizione: USED_GOOD. This is an ex-library book and may have the usual library/used-book markings inside.This book has hardback covers. Clean from markings. In good all round condition. Dust jacket in good condition. Codice articolo 9846363
Quantità: 1 disponibili
Da: dsmbooks, Liverpool, Regno Unito
Hardcover. Condizione: USED_GOOD. Good. book. Codice articolo D7S9-1-M-0077078179-3
Quantità: 1 disponibili