For courses in Introduction to Hotel and Motel Management and Introduction to the Hospitality Industry. Designed for tomorrow's hospitality management professionals, this text is a comprehensive tour of the fascinating and challenging fields of the hospitality industry: travel and tourism, lodging, foodservice, meetings, conventions and expositions, leisure and recreation. Through stories and examples, students are exposed to--and encouraged to develop an appreciation for--the diverse segments of and career opportunities in the hospitality industry. This new text is an adaptation of the author's earlier title, Introduction to Hospitality, Third Edition, and all new features and revisions are based on instructor and student feedback.
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This important new textbook combines a comprehensive introduction to the Hospitality field with an emphasis on managerial topics, including:
Throughout this book, students will benefit from many useful and timely features, including Security focus boxes written by experts in this critical topic area; Corporate Profiles of leading companies; Personal Profiles of individual leaders; A Day in the Life of boxes that tell the stories of real workers in Hospitality; numerous brief Case Studies; Career Information boxes; as well as Check Your Knowledge boxes, Discussion Questions, Key Words and Concepts, Review Questions, Internet Exercises, and Apply Your Knowledge questions.
Adopters will also have access to the best support package on the market today, including an Instructor's Manual, Computerized Test Bank of Questions, Companion Web Site with PowerPoints, Student Study Guide, and a video tape.About the Author:
Dr. John R. Walker is the Marshall Professor and director of the Hotel, Restaurant and Tourism Management Program at the Alliant International University in San Diego, California. John's fifteen years of industry experience includes management training at the Savoy Hotel London. This was followed by terms as food and beverage manager, assistant rooms division manager, catering manager, and general manager with Grand Metropolitan Hotels, Selsdon Park Hotel, Rank Hotels, Inter-Continental Hotels, and the Coral Reef Resort, Barbados, West Indies.
For the past twenty years he has taught at two- and four-year schools in Canada and the United States. In addition to being a hospitality management consultant and text author, he has been published in The Cornell Hotel Restaurant Administration Quarterly and The Hospitality Educators Journal. He is the author of Introduction to Hospitality, published by Prentice Hall.
John is a past president of the Pacific Chapter of the Council on Hotel, Restaurant, and Institutional Education (CHRIE). He is a certified hotel administrator and a certified Foodservice Management Professional (FMP). He is married to Josielyn Teres, and they are expecting twins in June.
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Descrizione libro Prentice Hall, 2003. Hardcover. Condizione libro: New. Codice libro della libreria P110131112937
Descrizione libro Prentice Hall. Hardcover. Condizione libro: New. 0131112937 New Condition. Codice libro della libreria NEW6.0046106
Descrizione libro Prentice Hall, 2003. Hardcover. Condizione libro: New. Codice libro della libreria DADAX0131112937
Descrizione libro Condizione libro: Brand New. Book Condition: Brand New. Codice libro della libreria 97801311129331.0