Intercultural Business Communication - Brossura

Chaney, Lillian H.; Martin, Jeanette S.

Brossura

ISBN 10: 0132127903 ISBN 13: 9780132127905

Casa editrice: Pearson College Div, 2010

Riassunto

Prepare future managers to face the differences in business communication across cultures.

With the globalization of the world economy, it is imperative for current and future managers to be sensitive to the differences they will encounter in intercultural communication. To help make readers aware of these differences, Intercultural Business Communication contains practical guidelines and information on how to conduct negotiations across countries, write business letters in different societies, and includes the general “dos” and “don’ts” in international business.

The fifth edition contains new cases, updated examples, and information from ten newly published books and journal articles.

Su questo libro

L'autore:

Lillian H. Chaney is a Professor of Management Emeritus at The University of Memphis. She received both the M.S. and the Ed.D. from the University of Tennessee. She is coauthor of textbooks on business communication and office management and has published numerous articles on these topics in professional journals. She has teaching experience at a South American university and has conducted training programs on communication, corporate etiquette, and business ethics for international companies, educational institutions, and government agencies. Dr. Chaney is coauthor, with Jeanette S. Martin, of Global Business Etiquette (Praeger, 2006), The Essential Guide to Business Etiquette (Praeger, 2007), and Passport to Success (Praeger, 2009).

Jeanette S. Martin is a Professor at the University of Mississippi. She received her B.A. from Michigan State University, M.B.A. from the University of Chicago, and her Ed.D. from The University of Memphis. In addition to her extensive travel experiences, she has considerable corporate experience in both U.S. multinational corporations and foreign multinational corporations. Dr. Martin has published several articles involving intercultural business communication, education, and management information systems. Dr. Martin is coauthor, with Lillian H. Chaney, of Global Business Etiquette (Praeger, 2006), The Essential Guide to Business Etiquette (Praeger, 2007), and Passport to Success (Praeger, 2009).

Product Description:

Book by Chaney Lillian Martin Jeanette

Su questa edizione

• Editore: Pearson College Div
• Data di pubblicazione: 2010
• ISBN 10: 0132127903
• ISBN 13: 9780132127905
• Rilegatura: Copertina flessibile
• Numero edizione: 5
• Numero di pagine: 301