Get Bold: Using Social Media to Create a New Type of Social Business

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9780132618311: Get Bold: Using Social Media to Create a New Type of Social Business

Get Bold offers the most systematic approach to creating a worldwide social media strategy that delivers maximum business valuefrom social media on every continent, in any marketplace. Written by an award-winning social media evangelist who has helped make social media work in 60+ countries, it includes case studies and lessons learned from multiple business segments.

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1.

Carter, Sandy
Editore: IBM Press
ISBN 10: 0132618311 ISBN 13: 9780132618311
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Descrizione libro IBM Press. PAPERBACK. Condizione libro: New. 0132618311. Codice libro della libreria GNT7532.1SWJCSG101314H1896A

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Carter, Sandy
Editore: IBM Press (2011)
ISBN 10: 0132618311 ISBN 13: 9780132618311
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Descrizione libro IBM Press, 2011. Paperback. Condizione libro: New. BRAND NEW, Perfect Shape, No Black Remainder Mark,Fast Shipping With Online Tracking, International Orders shipped Global Priority Air Mail, All orders handled with care and shipped promptly in secure packaging, we ship Mon-Sat and send shipment confirmation emails. Our customer service is friendly, we answer emails fast, accept returns and work hard to deliver 100% Customer Satisfaction!. Codice libro della libreria 9036252

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Carter, Sandy
Editore: IBM Press (2011)
ISBN 10: 0132618311 ISBN 13: 9780132618311
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Descrizione libro IBM Press, 2011. Condizione libro: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: "For crying out loud, IBM ''gets'' social media. Don''t you think it''s about time that you do? This is the book to get you started." -- Guy Kawasaki , author of Enchantment: The Art of Changing Hearts, Minds, and Actions "Sandy Carter has not just written a book, she has set a standard. Get Bold is NOT an option, it''s an imperative. It''s a book to be embraced, studied, and implemented." -- Jeffrey Gitomer , author of The Little Red Book of Selling and Social BOOM ! "Sandy Carter is spot-on in Get Bold . IBM has understood for years that this social networking thing meant more than sharing pictures of funny cats. Get Bold speaks in a language that will satisfy the stodgiest of CEOs but with a passion that belies the importance of these tools for these times." -- Chris Brogan , president, Human Business Works "Looking for unparalleled innovation and improvements to the way your organization operates? In Get Bold , Sandy Carter demonstrates how leveraging powerful collaborative tools will transform your business into a vibrant social business." -- Marcia Conner , Social Business Industry Analyst and coauthor of The New Social Learning "Sandy gets it. It is all about Social Business and social media, the transformational forces in the world today! Her examples are global and applicable with lessons to help you get started fast!" -- Loic Le Meur , founder of LeWeb, #1 social media and technology event in Europe "Outstanding!!!! Sandy Carter, Women in Technology Hall of Famer, writes about Social Business in a way that you can just ''get it.'' Sandy is a talented social media expert--who really understands the business side of technology." -- Carolyn Leighton , founder/chairwoman, WITI (Women in Technology International) "This breakthrough book gives marketers a path to making the entire organization customer-centric using social media with real case studies and strategies for significant ROI. Most importantly, it provides the arguments you need to convince senior management that all departments in the organization must ride the wave together or your company risks getting lost out at sea." -- Roy Young , president of MarketingProfs, coauthor of Marketing Champions " Get Bold is not another book full of buzz words that describe social media. It provides a clear blueprint for developing strategies that leverage social media to deliver tangible business results. If you want to create a social enterprise, you need to read this book!" -- Tony O''Driscoll , executive director, Center for Technology Entertainment and Media, Fuqua School of Business, Duke University "For years now, companies have been watching the growing popularity of social networking and asking themselves whether this is something they should pay attention to. In Get Bold , Sandy Carter urges companies to leverage social media to unlock the intellectual capital within their organizations, paving the way for unprecedented innovation and becoming a new type of Social Business. Her book is based on her experiences helping IBM become a world-class Social Business and working with clients around the world and across industries to help them do so as well. Sandy offers the readers of Get Bold an action-oriented Social Business agenda to them get started today." -- Irving Wladawsky-Berger , strategic advisor, IBM and Citigroup; and visiting faculty, MIT and Imperial College "At this moment, we are on the verge of the largest shift in the communications landscape in the history of mankind. For the first time ever, companies can communicate with their constituents in ways never before possible. This more connected and engaged way of doing business, Social Business, will transform the way business gets done well into the next century. In Sandy Carter''s new book, Get Bold , Sandy illustrates what leading companies are doing to transform their business around a framework to chart their own path to social b. Codice libro della libreria ABE_book_new_0132618311

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Carter, Sandy
Editore: Pearson P T R (2011)
ISBN 10: 0132618311 ISBN 13: 9780132618311
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Descrizione libro Pearson P T R, 2011. PAP. Condizione libro: New. New Book. Shipped from UK within 10 to 14 business days. Established seller since 2000. Codice libro della libreria PJ-9780132618311

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Carter, Sandy
ISBN 10: 0132618311 ISBN 13: 9780132618311
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Descrizione libro Condizione libro: Brand New. Book Condition: Brand New. Codice libro della libreria 97801326183111.0

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Carter, Sandy
Editore: IBM Press (2011)
ISBN 10: 0132618311 ISBN 13: 9780132618311
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Descrizione libro IBM Press, 2011. Paperback. Condizione libro: New. book. Codice libro della libreria 0132618311

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Carter, Sandy
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Descrizione libro Prentice Hall. Condizione libro: New. Brand New. Codice libro della libreria 0132618311

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Carter, Sandy
Editore: Pearson Education (US), United States (2011)
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Descrizione libro Pearson Education (US), United States, 2011. Paperback. Condizione libro: New. 229 x 175 mm. Language: English . Brand New Book. Get Bold offers the most systematic approach to creating a worldwide social media strategy that delivers maximum business valuefrom social media on every continent, in any marketplace. Written by an award-winning social media evangelist who has helped make social media work in 60+ countries, it includes case studies and lessons learned from multiple business segments. Codice libro della libreria AAC9780132618311

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9.

Carter, Sandy
Editore: Pearson Education (US), United States (2011)
ISBN 10: 0132618311 ISBN 13: 9780132618311
Nuovi Paperback Quantità: 1
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The Book Depository US
(London, Regno Unito)
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Descrizione libro Pearson Education (US), United States, 2011. Paperback. Condizione libro: New. 229 x 175 mm. Language: English . Brand New Book. Get Bold offers the most systematic approach to creating a worldwide social media strategy that delivers maximum business valuefrom social media on every continent, in any marketplace. Written by an award-winning social media evangelist who has helped make social media work in 60+ countries, it includes case studies and lessons learned from multiple business segments. Codice libro della libreria AAC9780132618311

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Carter, Sandy
Editore: IBM Press
ISBN 10: 0132618311 ISBN 13: 9780132618311
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Descrizione libro IBM Press. PAPERBACK. Condizione libro: New. 0132618311 Brand New Book. Ships from the United States. 30 Day Satisfaction Guarantee!. Codice libro della libreria 15444572

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