The International Business Environment - Brossura

Hamilton, Leslie; Webster, Philip

Brossura

ISBN 10: 0199213992 ISBN 13: 9780199213993

Casa editrice: OUP Oxford, 2009

Riassunto

This textbook outlines the process of globalization, the global economy, and the impact this has on international business organizations. Using a PESTLE framework, the text analyses the economic, political, legal, financial, technological, socio-cultural and ecological environments, thereby clearly outlining the factors which affect the everyday business of organizations. Adopting a truly international approach, the text is a well designed, colour textbook that has a range of features including examples and case studies to encourage a systematic analysis of international business environmental issues. Each chapter begins and ends with a one page case study; in addition there are more than thirty up to date mini-cases within the text. To support students using this textbook, an online resource centre provides additional materials including web links, web exercises, and multiple choice testing sessions to help with assignment and exam preparation. For lecturers, a range of teaching materials have been developed. Online Resource Centre For lecturers: PowerPoint slides for each chapter of the book Exam/assignment questions Lecturer's guide Answers to review and case study questions from the text All tables, figures and diagrams from the text For students: Web links Web exercises Multiple-choice questions with feedback Searchable online glossary Flashcards Interactive World Map

Su questo libro

L'autore:

Leslie Hamilton was a Senior Lecturer in the School of Strategy and International Business, Leeds Metropolitan University until recently retiring (February 2008). He has more than 30 years of teaching experience on a variety of full-time and part-time undergraduate and postgraduate/post experience programmes. At undergraduate level he has taught on courses such as International Business Environment, International Business, Business Management, Public Relations, and Economics for Business. Recently he has taught at the postgraduate level on courses such as the MSc in Finance and the MA in Business Studies.
Philip Webster is a Principal Lecturer and Programme Director for undergraduate courses in Public Relations. He is also a member of the University Academic Board, the Academic Committee, the Resources and Planning Committee and the University Appeals Committee. He was previously the Course Leader for the BA (Hons) in Business Studies and an External Examiner at the University of Hull. He teaches Business Strategy, Business Ethics, and the International Business Environment.

Product Description:

Book by Hamilton Leslie Webster Philip

Su questa edizione

• Editore: OUP Oxford
• Data di pubblicazione: 2009
• ISBN 10: 0199213992
• ISBN 13: 9780199213993
• Rilegatura: Copertina flessibile
• Numero di pagine: 432