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"'Meta-luxury: Brands and the Culture of Excellence' is a must-read for all luxury industry professionals. So inspiring and a much needed conversation. Great guidance for luxury brands and an opportunity to reassess and renew. A must-read for the Luxury Industry! Meta-luxury = 'beyond luxury'. Beyond luxury indeed!"
Angela Tunner, Founding Editor in Chief
EAT LOVE SAVOR magazine
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Spese di spedizione:
EUR 11,99
Da: Germania a: Italia
Descrizione libro Condizione: New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Manfredi Ricca and Rebecca Robins are Directors at Interbrand, the world s leading brand consultancy. Based in Milan and London respectively, they each have over a decade s experience in consulting some of the most respected global brands. This book is insp. Codice articolo 5898173
Descrizione libro Buch. Condizione: Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Meta-luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History and Rarity, the authors examine what is at the heart of true luxury and its implications for brand and business management. A unique series of conversations with an eclectic array of world-renowned craftsmen, artists, academics and heads of unique brands, brings insightful illumination to the paradigm of Meta-luxury. Conversations include: Salvatore Accardo Hans Peter Danuser von Platen Paolo Fazioli Simon Jacomet Francis Kurkdjian Kazumi Murose Horacio Pagani Renzo Piano Dr Michael Scott Francesco Trapani. Meta-luxury sets out to define the true meaning of luxury, exploring its origins and achievements, and establishing what the future of luxury holds for companies, creators and brands 228 pp. Englisch. Codice articolo 9780230293571
Descrizione libro Condizione: new. Codice articolo FrontCover0230293573
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Descrizione libro Buch. Condizione: Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Meta-luxury sets out to define the ultimate meaning of true luxury, exploring it as both a culture and business model. Through the concept of Unique Achievement and the drivers of Craftsmanship, Focus, History and Rarity, the authors examine what is at the heart of true luxury and its implications for brand and business management. A unique series of conversations with an eclectic array of world-renowned craftsmen, artists, academics and heads of unique brands, brings insightful illumination to the paradigm of Meta-luxury. Conversations include: Salvatore Accardo Hans Peter Danuser von Platen Paolo Fazioli Simon Jacomet Francis Kurkdjian Kazumi Murose Horacio Pagani Renzo Piano Dr Michael Scott Francesco Trapani. Meta-luxury sets out to define the true meaning of luxury, exploring its origins and achievements, and establishing what the future of luxury holds for companies, creators and brands. Codice articolo 9780230293571
Descrizione libro Hardcover. Condizione: new. New. Fast Shipping and good customer service. Codice articolo Holz_New_0230293573
Descrizione libro Hardcover. Condizione: new. New Copy. Customer Service Guaranteed. Codice articolo think0230293573
Descrizione libro hardcover. Condizione: New. Brand new gift quality hardcover in jacket Please email for photos. Larger books or sets may require additional shipping charges. Books sent via US Postal. Codice articolo 115258
Descrizione libro Condizione: new. Book is in NEW condition. Satisfaction Guaranteed! Fast Customer Service!!. Codice articolo PSN0230293573
Descrizione libro Condizione: New. Book is in NEW condition. Codice articolo 0230293573-2-1