Traction: How Any Startup Can Achieve Rapid Customer Growth

Valutazione media 4,17
( su 2.465 valutazioni fornite da GoodReads )
 
9780241242537: Traction: How Any Startup Can Achieve Rapid Customer Growth

In Traction, successful entrepreneurs Gabriel Weinberg and Justin Mares offer a comprehensive overview of the various ways startups can achieve strong, sustainable growth, and a guide to choosing the ones that will make the difference to your business.

Why do so many startups fail? According to entrepreneurs Gabriel Weinberg and Justin Mares, most failed startups make the fatal mistake of putting all their effort into perfecting their product at the cost of reaching out to potential users.

Instead, they should be putting half their resources into getting traction. Traction is the essential guide for any startup looking to stay ahead of the curve and start building a user base early in the game. The book offers no one-size-fits-all solution: every startup is unique, so no single method is guaranteed to generate traction. Instead, the authors identify nineteen different traction channels, from viral marketing to trade shows. They offer insights on how to exploit each one to its fullest potential, and provide a framework to test various channels and identify the best one for any startup.

Gabriel Weinberg is the founder and CEO of DuckDuckGo, an alternative search engine that doesn't track searches and emphasizes their users' privacy. It received over 1 billion searches in 2013 and is growing rapidly.

Justin Mares is the founder of two startups and former Director of Revenue at Exceptional, a software company that was acquired by Rackspace in 2013.

Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.

Recensione:

This is a must-have, essential book if you want to be good at growth ( Aaron Ginn, Growth at StumbleUpon)

Traction is an absolute must. The Bullseye Framework Gabe and Justin layout is probably the greatest tool in my catalog over the past year. Whether you are a seasoned entrepreneur or just getting started, Traction offers a framework that creates efficiency, clarity, and focus. Traction is equal to and should be read alongside The Lean Startup

( Adam Kearney, Founder & CEO, Saunter)

Traction is a critical guide for entrepreneurs looking to grow and scale their businesses ( Patrick Vlaskovits, bestselling author of The Lean Entrepreneur)

Traction belongs on every startup founder's bookshelf. I'm buying copies for the CEOs of my current angel investments ( Kevin Dewalt, Angel Investor)

L'autore:

Gabriel Weinberg is the founder and CEO of DuckDuckGo, an alternative search engine that doesn't track searches and emphasizes their users' privacy. It received over 1 billion searches in 2013 and is growing rapidly.

Justin Mares is the founder of two startups and former Director of Revenue at Exceptional, a software company that was acquired by Rackspace in 2013.

Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.

I migliori risultati di ricerca su AbeBooks

1.

Gabriel Weinberg, Justin Mares
Editore: Penguin Books Ltd, United Kingdom (2015)
ISBN 10: 0241242533 ISBN 13: 9780241242537
Nuovi Paperback Quantità: 10
Da
The Book Depository
(London, Regno Unito)
Valutazione libreria
[?]

Descrizione libro Penguin Books Ltd, United Kingdom, 2015. Paperback. Condizione libro: New. 234 x 153 mm. Language: English . Brand New Book. In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth Anyone trying to break through to new customers can use this smart, ambitious book Eric Ries, author of The Lean Startup Most startups don t fail because they can t build a product. Most startups fail because they can t get traction. Building a successful company is hard. Smart entrepreneurs know that the key to success isn t the originality of your offering, the brilliance of your team, or how much money you raise. It s how consistently you can grow and acquire new customers. Traction will teach you the nineteen channels you can use to build a customer base, and offers a three-step framework to figure out which ones will work best for your business. No matter how you apply them, the lessons and examples in Traction will help you create and sustain the growth your business desperately needs. Here is the inside scoop, the latest, most specific tactics from the red-hot centre of the Internet marketing universe. From someone who has done it. Twice Seth Godin, author of Linchpin. Codice libro della libreria APG9780241242537

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 12,80
Convertire valuta

Aggiungere al carrello

Spese di spedizione: GRATIS
Da: Regno Unito a: U.S.A.
Destinazione, tempi e costi

2.

Justin Mares,Gabriel Weinberg and
Editore: Penguin UK
ISBN 10: 0241242533 ISBN 13: 9780241242537
Nuovi PAPERBACK Quantità: 2
Da
IBestBargains, LLC
(Houston, TX, U.S.A.)
Valutazione libreria
[?]

Descrizione libro Penguin UK. PAPERBACK. Condizione libro: New. 0241242533 Brand New Book in Perfect Condition.Fast Shipping with tracking number. Codice libro della libreria UCDA-INSTK-0832

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 9,24
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 3,69
In U.S.A.
Destinazione, tempi e costi

3.

Gabriel Weinberg, Justin Mares
Editore: Penguin Books Ltd, United Kingdom (2015)
ISBN 10: 0241242533 ISBN 13: 9780241242537
Nuovi Paperback Quantità: 10
Da
The Book Depository US
(London, Regno Unito)
Valutazione libreria
[?]

Descrizione libro Penguin Books Ltd, United Kingdom, 2015. Paperback. Condizione libro: New. 234 x 153 mm. Language: English . Brand New Book. In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth Anyone trying to break through to new customers can use this smart, ambitious book Eric Ries, author of The Lean Startup Most startups don t fail because they can t build a product. Most startups fail because they can t get traction. Building a successful company is hard. Smart entrepreneurs know that the key to success isn t the originality of your offering, the brilliance of your team, or how much money you raise. It s how consistently you can grow and acquire new customers. Traction will teach you the nineteen channels you can use to build a customer base, and offers a three-step framework to figure out which ones will work best for your business. No matter how you apply them, the lessons and examples in Traction will help you create and sustain the growth your business desperately needs. Here is the inside scoop, the latest, most specific tactics from the red-hot centre of the Internet marketing universe. From someone who has done it. Twice Seth Godin, author of Linchpin. Codice libro della libreria APG9780241242537

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 12,95
Convertire valuta

Aggiungere al carrello

Spese di spedizione: GRATIS
Da: Regno Unito a: U.S.A.
Destinazione, tempi e costi

4.

Weinberg, Gabriel; Mares, Justin
ISBN 10: 0241242533 ISBN 13: 9780241242537
Nuovi Quantità: > 20
Da
BWB
(Valley Stream, NY, U.S.A.)
Valutazione libreria
[?]

Descrizione libro Condizione libro: New. Depending on your location, this item may ship from the US or UK. Codice libro della libreria 97802412425370000000

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 13,70
Convertire valuta

Aggiungere al carrello

Spese di spedizione: GRATIS
In U.S.A.
Destinazione, tempi e costi

5.

Gabriel Weinberg, Justin Mares
Editore: Portfolio Penguin 2015-10-29 (2015)
ISBN 10: 0241242533 ISBN 13: 9780241242537
Nuovi Quantità: 5
Da
Chiron Media
(Wallingford, Regno Unito)
Valutazione libreria
[?]

Descrizione libro Portfolio Penguin 2015-10-29, 2015. Condizione libro: New. Brand new book, sourced directly from publisher. Dispatch time is 24-48 hours from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely. Codice libro della libreria NU-GRD-05288173

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 11,70
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 3,43
Da: Regno Unito a: U.S.A.
Destinazione, tempi e costi

6.

Gabriel Weinberg, Justin Mares
Editore: Penguin Books Ltd
ISBN 10: 0241242533 ISBN 13: 9780241242537
Nuovi Paperback Quantità: > 20
Da
THE SAINT BOOKSTORE
(Southport, Regno Unito)
Valutazione libreria
[?]

Descrizione libro Penguin Books Ltd. Paperback. Condizione libro: new. BRAND NEW, Traction: How Any Startup Can Achieve Explosive Customer Growth, Gabriel Weinberg, Justin Mares, In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth 'Anyone trying to break through to new customers can use this smart, ambitious book' Eric Ries, author of The Lean Startup Most startups don't fail because they can't build a product. Most startups fail because they can't get traction. Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. It's how consistently you can grow and acquire new customers. Traction will teach you the nineteen channels you can use to build a customer base, and offers a three-step framework to figure out which ones will work best for your business. No matter how you apply them, the lessons and examples in Traction will help you create and sustain the growth your business desperately needs. 'Here is the inside scoop, the latest, most specific tactics from the red-hot centre of the Internet marketing universe. From someone who has done it. Twice' Seth Godin, author of Linchpin. Codice libro della libreria B9780241242537

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 9,03
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 6,82
Da: Regno Unito a: U.S.A.
Destinazione, tempi e costi

7.

Gabriel Weinberg
ISBN 10: 0241242533 ISBN 13: 9780241242537
Nuovi Paperback Quantità: 1
Da
Grand Eagle Retail
(Wilmington, DE, U.S.A.)
Valutazione libreria
[?]

Descrizione libro 2015. Paperback. Condizione libro: New. 154mm x 233mm x. Paperback. In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth 'Anyone trying to break through to new customers can u.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 240 pages. 0.300. Codice libro della libreria 9780241242537

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 15,97
Convertire valuta

Aggiungere al carrello

Spese di spedizione: GRATIS
In U.S.A.
Destinazione, tempi e costi

8.

Weinberg, Gabriel, Mares, Justin
Editore: Portfolio Penguin (2015)
ISBN 10: 0241242533 ISBN 13: 9780241242537
Nuovi Brossura Quantità: 18
Valutazione libreria
[?]

Descrizione libro Portfolio Penguin, 2015. Condizione libro: New. Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. This book teaches you the nineteen channels you can use to build a customer base, and offers a framework to figure out which ones will work best for your business. Num Pages: 240 pages. BIC Classification: KJH; KJVS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 154 x 233 x 20. Weight in Grams: 320. . 2015. Paperback. . . . . . Codice libro della libreria V9780241242537

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 17,13
Convertire valuta

Aggiungere al carrello

Spese di spedizione: GRATIS
Da: Irlanda a: U.S.A.
Destinazione, tempi e costi

9.

Gabriel Weinberg
ISBN 10: 0241242533 ISBN 13: 9780241242537
Nuovi Paperback Quantità: > 20
Da
Ria Christie Collections
(Uxbridge, Regno Unito)
Valutazione libreria
[?]

Descrizione libro Paperback. Condizione libro: New. Not Signed; In Traction, serial entrepreneurs Gabriel Weinberg and Justin Mares give startups the tools for generating explosive customer growth 'Anyone trying to break through to new customers can use this smart, ambitious book' Eric Ries, author of The Lean Startup Most startups don't fail because they can'. book. Codice libro della libreria ria9780241242537_rkm

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 13,82
Convertire valuta

Aggiungere al carrello

Spese di spedizione: EUR 3,84
Da: Regno Unito a: U.S.A.
Destinazione, tempi e costi

10.

Weinberg, Gabriel, Mares, Justin
Editore: Portfolio Penguin
ISBN 10: 0241242533 ISBN 13: 9780241242537
Nuovi Brossura Quantità: 18
Da
Kennys Bookstore
(Olney, MD, U.S.A.)
Valutazione libreria
[?]

Descrizione libro Portfolio Penguin. Condizione libro: New. Building a successful company is hard. Smart entrepreneurs know that the key to success isn't the originality of your offering, the brilliance of your team, or how much money you raise. This book teaches you the nineteen channels you can use to build a customer base, and offers a framework to figure out which ones will work best for your business. Num Pages: 240 pages. BIC Classification: KJH; KJVS. Category: (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 154 x 233 x 20. Weight in Grams: 320. . 2015. Paperback. . . . . Books ship from the US and Ireland. Codice libro della libreria V9780241242537

Maggiori informazioni su questa libreria | Fare una domanda alla libreria

Compra nuovo
EUR 17,80
Convertire valuta

Aggiungere al carrello

Spese di spedizione: GRATIS
In U.S.A.
Destinazione, tempi e costi

Vedi altre copie di questo libro

Vedi tutti i risultati per questo libro