THE classic work about improving creativity from world-renowned writer and philosopher Edward de Bono
In schools we are taught to meet problems head-on: what Edward de Bono calls 'vertical thinking'. This works well in simple situations - but we are at a loss when this approach fails. What then?
Lateral thinking is all about freeing up your imagination. Through a series of special techniques, in groups or working alone, Edward de Bono shows how to stimulate the mind in new and exciting ways.
Soon you will be looking at problems from a variety of angles and offering up solutions that are as ingenious as they are effective. You will become much more productive and a formidable thinker in your own right.
'If more bankers and traders had read Lateral Thinking and applied the ideas of Edward de Bono to their own narrow definitions of risk, reward and human expectations, I suspect we would be in much better shape than we are' - Sir Richard Branson
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Edward de Bono invented the concept of lateral thinking. A world-renowned writer and philosopher, he is the leading authority in the field of creative thinking and the direct teaching of thinking as a skill.
Dr de Bono has written more than 60 books, in 40 languages, with people now teaching his methods worldwide. He has chaired a special summit of Nobel Prize laureates, and been hailed as one of the 250 people who have contributed most to mankind.
Dr de Bono's titles include classic bestsellers such as Six Thinking Hats, Lateral Thinking, I Am Right You Are Wrong, Teach Yourself How To Think, Teach Your Child How To Think, and Simplicity - all now re-issued by Penguin.
www.edwdebono.com
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Descrizione libro Condizione: New. pp. 272. Codice articolo 373888430
Descrizione libro paperback. Condizione: New. Language: ENG. Codice articolo 9780241257548
Descrizione libro Paperback. Condizione: new. Paperback. The classic work about improving creativity, and thinking more productively.THE classic work about improving creativity from world-renowned writer and philosopher Edward de BonoIn schools we are taught to meet problems head-on- what Edward de Bono calls 'vertical thinking'. This works well in simple situations - but we are at a loss when this approach fails. Lateral thinking is all about freeing up your imagination.Through a series of special techniques, in groups or working alone, Edward de Bono shows us how to look at problems from a variety of angles and in so doing offer up solutions that are as ingenious as they are effective. After reading this book you will become a much more productive and formidable thinker. Shows how to stimulate the mind in new and exciting ways. This is about freeing up your imagination. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9780241257548
Descrizione libro Condizione: New. In. Codice articolo ria9780241257548_new
Descrizione libro Paperback. Condizione: Brand New. 272 pages. 7.72x5.04x0.79 inches. In Stock. Codice articolo __0241257549
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Descrizione libro Condizione: New. Num Pages: 272 pages. BIC Classification: JN; KJ; VSPT. Category: (G) General (US: Trade); (P) Professional & Vocational; (U) Tertiary Education (US: College). Dimension: 198 x 129. . . 2016. Paperback. . . . . Codice articolo V9780241257548
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