Eco-business: A Big-brand Takeover of Sustainability

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9780262528337: Eco-business: A Big-brand Takeover of Sustainability

McDonald's promises to use only beef, coffee, fish, chicken, and cooking oil obtained from sustainable sources. Coca-Cola promises to achieve water neutrality. Unilever seeks to achieve 100 percent sustainable agricultural sourcing by 2020. Walmart has pledged to become carbon neutral. Big-brand companies seem to be making commitments that go beyond the usual "greenwashing" efforts undertaken largely for public-relations purposes. In Eco-Business, Peter Dauvergne and Jane Lister examine this new corporate embrace of sustainability, its actual accomplishments, and the consequences for the environment. For many leading-brand companies, these corporate sustainability efforts go deep, reorienting central operations and extending through global supply chains. Yet, as Dauvergne and Lister point out, these companies are doing this not for the good of the planet but for their own profits and market share in a volatile, globalized economy. They are using sustainability as a business tool. Dauvergne and Lister show that the eco-efficiencies achieved by big-brand companies limit the potential for finding deeper solutions to pressing environmental problems and reinforce runaway consumption. Eco-business promotes the sustainability of big business, not the sustainability of life on Earth.

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Peter Dauvergne, Jane Lister
Editore: MIT Press Ltd, United States (2015)
ISBN 10: 0262528339 ISBN 13: 9780262528337
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Descrizione libro MIT Press Ltd, United States, 2015. Paperback. Condizione libro: New. Reprint. 203 x 137 mm. Language: English . Brand New Book. McDonald s promises to use only beef, coffee, fish, chicken, and cooking oil obtained from sustainable sources. Coca-Cola promises to achieve water neutrality. Unilever seeks to achieve 100 percent sustainable agricultural sourcing by 2020. Walmart has pledged to become carbon neutral. Big-brand companies seem to be making commitments that go beyond the usual greenwashing efforts undertaken largely for public-relations purposes. In Eco-Business, Peter Dauvergne and Jane Lister examine this new corporate embrace of sustainability, its actual accomplishments, and the consequences for the environment. For many leading-brand companies, these corporate sustainability efforts go deep, reorienting central operations and extending through global supply chains. Yet, as Dauvergne and Lister point out, these companies are doing this not for the good of the planet but for their own profits and market share in a volatile, globalized economy. They are using sustainability as a business tool. Dauvergne and Lister show that the eco-efficiencies achieved by big-brand companies limit the potential for finding deeper solutions to pressing environmental problems and reinforce runaway consumption. Eco-business promotes the sustainability of big business, not the sustainability of life on Earth. Codice libro della libreria AAS9780262528337

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Peter Dauvergne, Jane Lister
Editore: MIT Press Ltd, United States (2015)
ISBN 10: 0262528339 ISBN 13: 9780262528337
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Descrizione libro MIT Press Ltd, United States, 2015. Paperback. Condizione libro: New. Reprint. 203 x 137 mm. Language: English . Brand New Book. McDonald s promises to use only beef, coffee, fish, chicken, and cooking oil obtained from sustainable sources. Coca-Cola promises to achieve water neutrality. Unilever seeks to achieve 100 percent sustainable agricultural sourcing by 2020. Walmart has pledged to become carbon neutral. Big-brand companies seem to be making commitments that go beyond the usual greenwashing efforts undertaken largely for public-relations purposes. In Eco-Business, Peter Dauvergne and Jane Lister examine this new corporate embrace of sustainability, its actual accomplishments, and the consequences for the environment. For many leading-brand companies, these corporate sustainability efforts go deep, reorienting central operations and extending through global supply chains. Yet, as Dauvergne and Lister point out, these companies are doing this not for the good of the planet but for their own profits and market share in a volatile, globalized economy. They are using sustainability as a business tool. Dauvergne and Lister show that the eco-efficiencies achieved by big-brand companies limit the potential for finding deeper solutions to pressing environmental problems and reinforce runaway consumption. Eco-business promotes the sustainability of big business, not the sustainability of life on Earth. Codice libro della libreria AAS9780262528337

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Peter Dauvergne, Jane Lister
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ISBN 10: 0262528339 ISBN 13: 9780262528337
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Descrizione libro MIT Press Ltd. Paperback. Condizione libro: new. BRAND NEW, ECO-Business: A Big-Brand Takeover of Sustainability, Peter Dauvergne, Jane Lister, McDonald's promises to use only beef, coffee, fish, chicken, and cooking oil obtained from sustainable sources. Coca-Cola promises to achieve water neutrality. Unilever seeks to achieve 100 percent sustainable agricultural sourcing by 2020. Walmart has pledged to become carbon neutral. Big-brand companies seem to be making commitments that go beyond the usual "greenwashing" efforts undertaken largely for public-relations purposes. In Eco-Business, Peter Dauvergne and Jane Lister examine this new corporate embrace of sustainability, its actual accomplishments, and the consequences for the environment. For many leading-brand companies, these corporate sustainability efforts go deep, reorienting central operations and extending through global supply chains. Yet, as Dauvergne and Lister point out, these companies are doing this not for the good of the planet but for their own profits and market share in a volatile, globalized economy. They are using sustainability as a business tool. Dauvergne and Lister show that the eco-efficiencies achieved by big-brand companies limit the potential for finding deeper solutions to pressing environmental problems and reinforce runaway consumption. Eco-business promotes the sustainability of big business, not the sustainability of life on Earth. Codice libro della libreria B9780262528337

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ISBN 10: 0262528339 ISBN 13: 9780262528337
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Descrizione libro Condizione libro: New. Depending on your location, this item may ship from the US or UK. Codice libro della libreria 97802625283370000000

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Peter Dauvergne, Jane Lister
Editore: MIT Press Ltd 2015-09-11, Cambridge, Mass. (2015)
ISBN 10: 0262528339 ISBN 13: 9780262528337
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Descrizione libro MIT Press Ltd 2015-09-11, Cambridge, Mass., 2015. paperback. Condizione libro: New. Codice libro della libreria 9780262528337

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ISBN 10: 0262528339 ISBN 13: 9780262528337
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Descrizione libro The MIT Press, 2015. Condizione libro: New. Num Pages: 208 pages, 4 b&w illus. BIC Classification: KJJ; RNU. Category: (P) Professional & Vocational. Dimension: 130 x 196 x 14. Weight in Grams: 224. . 2015. Paperback. . . . . . Codice libro della libreria V9780262528337

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Descrizione libro The MIT Press. Condizione libro: New. Num Pages: 208 pages, 4 b&w illus. BIC Classification: KJJ; RNU. Category: (P) Professional & Vocational. Dimension: 130 x 196 x 14. Weight in Grams: 224. . 2015. Paperback. . . . . Books ship from the US and Ireland. Codice libro della libreria V9780262528337

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Descrizione libro MIT Press, 2015. PAP. Condizione libro: New. New Book.Shipped from US within 10 to 14 business days. Established seller since 2000. Codice libro della libreria IB-9780262528337

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Descrizione libro MIT Press, 2015. PAP. Condizione libro: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Codice libro della libreria WM-9780262528337

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Descrizione libro The MIT Press. PAPERBACK. Condizione libro: New. 0262528339 Brand New Book. Ships from the United States. 30 Day Satisfaction Guarantee!. Codice libro della libreria 17734267

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