Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
John Beechis Head of Sport and Tourism Applied Research at Coventry Business School, Coventry University
Simon Chadwickis a Director of the Birkbeck Sport Business Centre, and Programme Director for the MSc Sport Management and the Business of Football, at Birkbeck, the University of London.
...plus an international team of contributors from the US, Eire, France, New Zealand, and Australia.
I am delighted that this sports marketing book has been developed and I will definitely be using it as an essential text.
Glynis Jones, Lecturer, Sports Promotion and Marketing, Department of Management and Marketing, University of Huddersfield, UK
The book is broad and there is a lot of useful material, good articles, excellent glossary and interesting cases and questions for students.
Kari Puronaho, Research and Development Director, Sport Institute of Finland, Vierumaki
... a strong international flavour is evident throughout... It is, in my opinion, significantly more detailed than any other sports marketing text currently available.
Trevor Hartland, Senior Lecturer in Marketing, Business School, University of Glamorgan, UK
The Marketing of Sport explores the latest developments in sport marketing with cutting-edge analysis by the world’s leading sport marketing academics. International case studies, up-to-the-minute data and a wide-ranging list of websites provide an essential introduction to the key aspects of sport marketing.
This book enables readers to understand the differences between sport marketing and marketing in other sectors, sets an agenda for the future development of sport marketing and raises the profile of sport as a focus for academic study. The reader is also encouraged to develop a critical appreciation of this globally valuable and increasingly important sector, making it an ideal text for undergraduate and postgraduate students on sport, marketing and general business degree programmes.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Spese di spedizione:
EUR 5,24
Da: Regno Unito a: U.S.A.
Descrizione libro Paperback. Condizione: Very Good. The Marketing of Sport This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9780273688266
Descrizione libro Condizione: Good. Most items will be dispatched the same or the next working day. Ex library copy with usual stamps & stickers. Codice articolo wbs8771853318
Descrizione libro Condizione: Very Good. 1710258051. 3/12/2024 3:40:51 PM. Codice articolo U9780273688266
Descrizione libro Paperback. Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 6545-9780273688266
Descrizione libro Paperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR002571454
Descrizione libro Paperback. Condizione: Used; Good. **SHIPPED FROM UK** We believe you will be completely satisfied with our quick and reliable service. All orders are dispatched as swiftly as possible! Buy with confidence! Greener Books. Codice articolo mon0002122448
Descrizione libro Condizione: Acceptable. Used - Acceptable. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library with wear and barcode page may have been removed. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Codice articolo Z1-G-037-01745
Descrizione libro Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. Clean from markings. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1250grams, ISBN:027368826X. Codice articolo 9716051
Descrizione libro Condizione: Used - Good. Codice articolo 9780273688266
Descrizione libro Condizione: Muy Bueno / Very Good. Codice articolo 100000000838041