Articoli correlati a E-Business and E-Commerce Management: Strategy, Implementati...
Sinossi
This volume covers business models, theoretical tools and international aspects of e-business and e-commerce.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Informazioni sull?autore
Dave Chaffey is is an e-business consultant and visiting lecturer on e-business courses at Warwick University and Cranfield School of Management.
Dalla quarta di copertina
E-Business and E-Commerce Management, 4th edition
- What approach to e-business strategy should you follow?
- How much do you need to invest in e-business?
- Which processes should be your priorities?
Written in an engaging and informative style, E-Business and E-Commerce Management explores these questions, equipping you with the knowledge and skills to navigate today?s fast-paced world of continuous technological development.
In this latest edition of his bestselling text, leading authority Dave Chaffey brings together the latest academic thinking and professional practice. Covering all aspects of e-business including strategy, digital marketing and supply chain management, E-Business and E-Commerce Management gives you the benefit of:
- A structured approach to planning, implementing, assessing and improving e-business strategy for all types of organization.
- The latest on managing e-business security and cutting edge e-marketing techniques such as social media and search engine optimization.
- Case studies of technology leaders such as Dell, Facebook and Google, as well as start-ups and small businesses.
- Real-life interviews with professionals who describe their e-business strategies.
Whether you?re an undergraduate or postgraduate student studying e-business and e-commerce, or a business manager, E-Business and E-Commerce Management is the essential text to help you keep pace with technology, strategy and implementation.
?This book keeps getting better and better with every version. It is fast becoming the de facto standard for e-business and e-commerce ? for both faculty and students.?
Ben Clegg, Aston Business School
?This text provides a strong strategic framework to help students understand this fast-moving subject, as well as a useful guide to practical analysis.?
Mette Præst Knudsen, University of Southern Denmark
Dave Chaffey (www.davechaffey.com) is an e-business consultant and visiting lecturer on e-business courses at Warwick University and Cranfield School of Management.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Compra nuovo
Visualizza questo articolo
EUR 63,77
EUR 25,47 per la spedizione da U.S.A. a Italia
Destinazione, tempi e costi
Risultati della ricerca per E-Business and E-Commerce Management: Strategy, Implementati...
Foto dell'editore
E-Business and E-Commerce Management: Strategy, Implementation and Practice
Editore:
Pearson College Div, 2011
ISBN 10: 0273719602
ISBN 13: 9780273719601
Antico o usato
Brossura
Da: Phatpocket Limited, Waltham Abbey, HERTS, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Acceptable. Used - Acceptable. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library with wear and barcode page may have been removed. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Codice articolo Z1-C-031-01611
Quantità: 1 disponibili
Foto dell'editore
E-Business and E-Commerce Management: Strategy, Implementation and Practice
Editore:
Pearson College Div, 2011
ISBN 10: 0273719602
ISBN 13: 9780273719601
Antico o usato
Paperback
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Good. The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine. Codice articolo GOR005610972
Quantità: 1 disponibili
Foto dell'editore
E-Business and E-Commerce Management: Strategy, Implementation and Practice
Da: Bahamut Media, Reading, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 6545-9780273719601
Quantità: 2 disponibili
Foto dell'editore
E-Business and E-Commerce Management: Strategy, Implementation and Practice
Da: AwesomeBooks, Wallingford, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Very Good. E-Business and E-Commerce Management: Strategy, Implementation and Practice This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Codice articolo 7719-9780273719601
Quantità: 2 disponibili
Foto dell'editore
E-Business and E-Commerce Management: Strategy, Implementation and Practice
Editore:
Financial Times/ Prentice Hall, 2009
ISBN 10: 0273719602
ISBN 13: 9780273719601
Antico o usato
Paperback
Da: Brit Books, Milton Keynes, Regno Unito
Valutazione del venditore 4 su 5 stelle
Paperback. Condizione: Used; Very Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. Codice articolo 3888741
Quantità: 1 disponibili
Foto dell'editore
E-Business and E-Commerce Management: Strategy, Implementation and Practice
Editore:
Prentice Hall, United Kingdom, 2009
ISBN 10: 0273719602
ISBN 13: 9780273719601
Antico o usato
Paperback
Da: WorldofBooks, Goring-By-Sea, WS, Regno Unito
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Very Good. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. Codice articolo GOR002450915
Quantità: 3 disponibili
Foto dell'editore
E-Business and E-Commerce Management: Strategy, Implementation and Practice
Editore:
Pearson Education Limited, 2009
ISBN 10: 0273719602
ISBN 13: 9780273719601
Antico o usato
Softcover
Da: Ammareal, Morangis, Francia
Valutazione del venditore 5 su 5 stelle
Softcover. Condizione: Bon. Petite(s) trace(s) de pliure sur la couverture. Légères traces d'usure sur la couverture. Edition 2009. Ammareal reverse jusqu'à 15% du prix net de cet article à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Slightly creased cover. Slight signs of wear on the cover. Edition 2009. Ammareal gives back up to 15% of this item's net price to charity organizations. Codice articolo F-078-608
Quantità: 1 disponibili
Immagini fornite dal venditore
E-Business and E-Commerce Management: Strategy, Implementation and Practice
Editore:
Financial Times/ Prentice Hall, 2011
ISBN 10: 0273719602
ISBN 13: 9780273719601
Antico o usato
Brossura
Da: WeBuyBooks, Rossendale, LANCS, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. Most items will be dispatched the same or the next working day. A copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Ex library copy with usual stamps & stickers. Codice articolo wbb0024350491
Quantità: 1 disponibili
Foto dell'editore
E-Business and E-Commerce Management: Strategy, Implementation and Practice
Editore:
Prentice Hall/Financial Times, 2009
ISBN 10: 0273719602
ISBN 13: 9780273719601
Antico o usato
Brossura
Da: Anybook.com, Lincoln, Regno Unito
Valutazione del venditore 5 su 5 stelle
Condizione: Good. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1550grams, ISBN:9780273719601. Codice articolo 9380216
Quantità: 1 disponibili
Foto dell'editore
E-Business and E-Commerce Management: Strategy, Implementation and Practice
Editore:
Pearson College Div, 2011
ISBN 10: 0273719602
ISBN 13: 9780273719601
Antico o usato
Paperback
Da: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.
Valutazione del venditore 5 su 5 stelle
Paperback. Condizione: Good. No Jacket. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less 3.34. Codice articolo G0273719602I3N00
Quantità: 1 disponibili