Innovation Management and New Product Development

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9780273736561: Innovation Management and New Product Development

This book is suitable for undergraduates and postgraduates on a wide range of courses from marketing, strategic management, business studies and engineering. The subject of innovation management is often treated as a series of separate specialism's, rather than an integrated task. The main aim of this book, however, is to bring together the areas of innovation management and new product development and to keep a strong emphasis on innovation as a management process. Written in an accessible style, this title sets three key areas for the student: Innovation management, managing technology and knowledge and new product development. As innovation continues to be at the forefront of economic and political debate about how to improve the competitiveness of economies and firms, Innovation Management and New Product Development will give you some insight into the problems faced by firms as they try to develop innovative products that will help them survive and prosper. This new edition includes new large sections on entrepreneurship, process innovation and counterfeit and imitation. Also this edition includes brand new cases covering new developments in the industry including CSI-DNA Fingerprinting, folding shipping containers.

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TROTT
ISBN 10: 0273736566 ISBN 13: 9780273736561
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Descrizione libro Softcover. Condizione libro: New. BRAND NEW US edition / FREE UPGRADE to FedEx, UPS or Priority Mail / receive your book within 1-4 business days! / [clean wrapped, well protected] [Authentic edition exactly the same as the Official Listing] [ships within 1 business day] / Free tracking number / Genuine US Bookstore! Get your book in perfect condition! We also ship international via FedEx, UPS, or USPS Express!. Codice libro della libreria ACB82GT820273736566

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Paul Trott
Editore: Trans-Atlantic Publications, Inc. (2011)
ISBN 10: 0273736566 ISBN 13: 9780273736561
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Descrizione libro Trans-Atlantic Publications, Inc., 2011. Paperback. Condizione libro: New. book. Codice libro della libreria 0273736566

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3.

Trott, Paul
Editore: Pearson Education, Limited
ISBN 10: 0273736566 ISBN 13: 9780273736561
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Descrizione libro Pearson Education, Limited. Condizione libro: Brand New. Codice libro della libreria 41871632

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Paul Trott
Editore: Prentice Hall (2011)
ISBN 10: 0273736566 ISBN 13: 9780273736561
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Descrizione libro Prentice Hall, 2011. Paperback. Condizione libro: New. 5. Codice libro della libreria DADAX0273736566

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Edizione Internazionale
Edizione Internazionale

5.

Paul Trott
ISBN 10: 0273736566 ISBN 13: 9780273736561
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Descrizione libro Softcover. Condizione libro: New. Paperback. Book Condition: INTERNATIONAL EDITION, brand New, International/Global Edition, NOT LOOSE LEAF VERSION,NO SOLUTION MANUAL, NO CD, NO ACCESS CARD, Soft Cover/ Paper Back written in English, Different ISBN and Cover Image from US Edition; Sometimes, the title is different from US Edition, and the exercises and homework problem are in different orders or maybe completely different than the US edition, Please email us for confirmation. Some books may show some word such as Not for Sale or Restricted in US on the cover page. However, it is absolutely legal to use in USA. Codice libro della libreria 9780273736561

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Paul Trott
Editore: Pearson Education Limited, United Kingdom (2011)
ISBN 10: 0273736566 ISBN 13: 9780273736561
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Descrizione libro Pearson Education Limited, United Kingdom, 2011. Paperback. Condizione libro: New. 5th Revised edition. 244 x 188 mm. Language: English . Brand New Book. This book is suitable for undergraduates and postgraduates on a wide range of courses from marketing, strategic management, business studies and engineering. The subject of innovation management is often treated as a series of separate specialism s, rather than an integrated task. The main aim of this book, however, is to bring together the areas of innovation management and new product development and to keep a strong emphasis on innovation as a management process. Written in an accessible style, this title sets three key areas for the student: Innovation management, managing technology and knowledge and new product development. As innovation continues to be at the forefront of economic and political debate about how to improve the competitiveness of economies and firms, Innovation Management and New Product Development will give you some insight into the problems faced by firms as they try to develop innovative products that will help them survive and prosper. This new edition includes new large sections on entrepreneurship, process innovation and counterfeit and imitation. Also this edition includes brand new cases covering new developments in the industry including CSI-DNA Fingerprinting, folding shipping containers. Codice libro della libreria AAU9780273736561

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7.

Paul Trott
Editore: Pearson Education Limited, United Kingdom (2011)
ISBN 10: 0273736566 ISBN 13: 9780273736561
Nuovi Paperback Quantità: 1
Da
The Book Depository US
(London, Regno Unito)
Valutazione libreria
[?]

Descrizione libro Pearson Education Limited, United Kingdom, 2011. Paperback. Condizione libro: New. 5th Revised edition. 244 x 188 mm. Language: English . Brand New Book. This book is suitable for undergraduates and postgraduates on a wide range of courses from marketing, strategic management, business studies and engineering. The subject of innovation management is often treated as a series of separate specialism s, rather than an integrated task. The main aim of this book, however, is to bring together the areas of innovation management and new product development and to keep a strong emphasis on innovation as a management process. Written in an accessible style, this title sets three key areas for the student: Innovation management, managing technology and knowledge and new product development. As innovation continues to be at the forefront of economic and political debate about how to improve the competitiveness of economies and firms, Innovation Management and New Product Development will give you some insight into the problems faced by firms as they try to develop innovative products that will help them survive and prosper. This new edition includes new large sections on entrepreneurship, process innovation and counterfeit and imitation. Also this edition includes brand new cases covering new developments in the industry including CSI-DNA Fingerprinting, folding shipping containers. Codice libro della libreria AAU9780273736561

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Trott, Paul
ISBN 10: 0273736566 ISBN 13: 9780273736561
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Descrizione libro Softcover/Paperback. Condizione libro: NEW. *** BRAND NEW BOOK*** Premium Quality . Printed in English, high grade glossy paper. Express Shipping (worldwide) takes 3-5 Business days to deliver. CANNOT SHIP to P.O. Box, APO, FPO addresses. Codice libro della libreria U9780273736561

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Trott, Paul
Editore: Pearson Education Limited (2011)
ISBN 10: 0273736566 ISBN 13: 9780273736561
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Descrizione libro Pearson Education Limited, 2011. Condizione libro: New. 2011. 5th Edition. Paperback. Num Pages: 648 pages, Illustrations. BIC Classification: KJMP; KJMV6; KJMV7. Category: (P) Professional & Vocational. Dimension: 243 x 190 x 33. Weight in Grams: 1238. . . . . . . Codice libro della libreria V9780273736561

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10.

Paul Trott
Editore: Pearson Education Limited 2011-09-29, Harlow (2011)
ISBN 10: 0273736566 ISBN 13: 9780273736561
Nuovi paperback Quantità: 5
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Blackwell's
(Oxford, OX, Regno Unito)
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Descrizione libro Pearson Education Limited 2011-09-29, Harlow, 2011. paperback. Condizione libro: New. Codice libro della libreria 9780273736561

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