The Business of Tourism [Lingua Inglese] - Brossura

Holloway, J. Christopher; Humphreys, Claire

Brossura

ISBN 10: 0273755145 ISBN 13: 9780273755142

Casa editrice: Pearson Education, 2012

Riassunto

The tourism industry is in a constant state of flux, where trends and attitudes are frequently susceptible to outside influences including factors such as technological and economic change The Business of Tourism by Chris Holloway and Claire Humphreys is the ideal textbook to help you to not only understand these new changes but look at them with a critical eye and predict future trends. This book is the ideal foundation text for students of Tourism Management or Travel and Tourism. The historical context is combined with background theory and research plus up-to-date international case studies. It examines in detail the tourism product, its impacts and the tourist to provide the reader with a comprehensive understanding of the management of this important global industry. The result is a practical and relevant text for any student wishing to work in one of the many diverse sectors of the tourism industry.

Su questo libro

L'autore:

Chris Holloway is Former Professor of Tourism Management at Bristol Business School, University of West of England.  Previously, he held management positions in passenger shipping, tour operating and retail travel in both the USA and the UK

Claire Humphreys lectures at the University of Westminster.  She has experience working in and researching different aspects of the tourism industry and is particularly interested in tourist consumer behaviours.

Dalla quarta di copertina:

The Business of Tourism, Chris Holloway and Claire Humphreys 9th edition

The tourism industry is in a constant state of flux, where trends and attitudes are frequently susceptible to outside influences including factors such as technological and economic change The Business of Tourism by Chris Holloway and Claire Humphreys is the ideal textbook to help you not only understand these new changes but look at them with a critical eye and predict future trends.

This book is the ideal foundation text for students of tourism management or travel and tourism. The historical context is combined with background theory and research, plus up-to-date international case studies. It examines in detail the tourism product, its impacts and the tourist to provide the reader with a comprehensive understanding of the management of this important global industry. The result is a practical and relevant text for any student wishing to work in one of the many diverse sectors of the tourism industry.

Key features

·        Throughout the text, the 'Future Issues' are considered to offer some predictions of how things may change in the industry.

·        In-depth case studies drawing together experiences of the industry from around the world are used to explore key tourism issues.

·        Completely updated to cover some of the new and emerging topics including the volatility of oil prices, dark tourism, medical tourism, educational travel and events tourism.

Chris Holloway is Former Professor of Tourism Management at Bristol Business School, University of West of England.  Previously, he held management positions in passenger shipping, tour operating and retail travel in both the USA and the UK

Claire Humphreys lectures at the University of Westminster.  She has experience working in and researching different aspects of the tourism industry and is particularly interested in tourist consumer behaviours.

Su questa edizione

• Editore: Pearson Education
• Data di pubblicazione: 2012
• ISBN 10: 0273755145
• ISBN 13: 9780273755142
• Rilegatura: Copertina flessibile
• Numero di pagine: 778