Provides information and examples to help designers create products, applications, Web sites, and print materials that match the way people think and feel.
Le informazioni nella sezione "Riassunto" possono far riferimento a edizioni diverse di questo titolo.
Susan Weinschenk has a Ph.D. in Psychology, and a 30-year career in applying psychology to the design of technology. She has written several books on user-centered design. Her 2008 book, Neuro Web Design: What makes them click?, published by New Riders, applies the research on neuroscience to the design of web sites. A popular speaker and presenter, her nickname is "The Brain Lady". She is Chief of User Experience Strategy, Americas, at Human Factors International, and runs a popular blog: Whatmakesthemclick.net.
Le informazioni nella sezione "Su questo libro" possono far riferimento a edizioni diverse di questo titolo.
Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Condizione: Very Good. Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice articolo 00109468434
Quantità: 2 disponibili
Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Condizione: Acceptable. Item in acceptable condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice articolo 00109473285
Quantità: 1 disponibili
Da: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Condizione: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Codice articolo 00104139961
Quantità: 12 disponibili
Da: Dream Books Co., Denver, CO, U.S.A.
Condizione: good. Gently used with minimal wear on the corners and cover. A few pages may contain light highlighting or writing, but the text remains fully legible. Dust jacket may be missing, and supplemental materials like CDs or codes may not be included. May be ex-library with library markings. Ships promptly! Codice articolo DBV.0321767535.G
Quantità: 1 disponibili
Da: Zoom Books East, Glendale Heights, IL, U.S.A.
Condizione: good. Book is in good condition and may include underlining highlighting and minimal wear. The book can also include "From the library of" labels. May not contain miscellaneous items toys, dvds, etc. . We offer 100% money back guarantee and 24 7 customer service. Codice articolo ZEV.0321767535.G
Quantità: 1 disponibili
Da: BooksRun, Philadelphia, PA, U.S.A.
Paperback. Condizione: Fair. First Edition. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way. Codice articolo 0321767535-7-1
Quantità: 1 disponibili
Da: BooksRun, Philadelphia, PA, U.S.A.
Paperback. Condizione: Very Good. First Edition. It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting. Codice articolo 0321767535-11-1
Quantità: 2 disponibili
Da: World of Books Inc, Montgomery, IL, U.S.A.
Paperback. Condizione: Very Good. We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you?ll be able to design more intuitive and engaging work for print, websites, applications, and products that matches the way people think, work, and play. Learn to increase the effectiveness, conversion rates, and usability of your own design projects by finding the answers to questions such as: What grabs and holds attention on a page or screen? What makes memories stick? What is more important, peripheral or central vision? How can you predict the types of errors that people will make? What is the limit to someone?s social circle? How do you motivate people to continue on to (the next step? What line length for text is best? Are some fonts better than others? These are just a few of the questions that the book answers in its deep-dive exploration of what makes people tick. Codice articolo CIN0321767535VG
Quantità: 2 disponibili
Da: World of Books Inc, Montgomery, IL, U.S.A.
Paperback. Condizione: Fair. We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you?ll be able to design more intuitive and engaging work for print, websites, applications, and products that matches the way people think, work, and play. Learn to increase the effectiveness, conversion rates, and usability of your own design projects by finding the answers to questions such as: What grabs and holds attention on a page or screen? What makes memories stick? What is more important, peripheral or central vision? How can you predict the types of errors that people will make? What is the limit to someone?s social circle? How do you motivate people to continue on to (the next step? What line length for text is best? Are some fonts better than others? These are just a few of the questions that the book answers in its deep-dive exploration of what makes people tick. Codice articolo CIN0321767535A
Quantità: 1 disponibili
Da: World of Books Inc, Montgomery, IL, U.S.A.
Paperback. Condizione: Good. We design to elicit responses from people. We want them to buy something, read more, or take action of some kind. Designing without understanding what makes people act the way they do is like exploring a new city without a map: results will be haphazard, confusing, and inefficient. This book combines real science and research with practical examples to deliver a guide every designer needs. With it you?ll be able to design more intuitive and engaging work for print, websites, applications, and products that matches the way people think, work, and play. Learn to increase the effectiveness, conversion rates, and usability of your own design projects by finding the answers to questions such as: What grabs and holds attention on a page or screen? What makes memories stick? What is more important, peripheral or central vision? How can you predict the types of errors that people will make? What is the limit to someone?s social circle? How do you motivate people to continue on to (the next step? What line length for text is best? Are some fonts better than others? These are just a few of the questions that the book answers in its deep-dive exploration of what makes people tick. Codice articolo CIN0321767535G
Quantità: 12 disponibili