The focus of this book is on using data and spreadsheet models effectively for the analysis of business problems and decision making. Included are discussions of building good spreadsheet models; data collection, visualization, and statistical analysis; forecasting; optimization using Excel Solver; decision and risk analysis; and simulation using Crystal Ball add-in for Excel and Arena BE. The principal focus is on gaining insight and intuition for better decisions, with applications in operations planning, finance, and marketing.
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Book by Camm Jeffrey D Evans James R
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