Managing Creativity - Brossura

DAVIS

Brossura

ISBN 10: 033520693X ISBN 13: 9780335206933

Casa editrice: Open University Press, 2000

Riassunto

The creative industries are a growing economic as well as cultural force. This book investigates their organizational dynamics and shows how companies structure their work processes to incorporate creative employees' needs for autonomy while at the same time controlling and coordinating their output. Research in television and radio broadcasting, publishing, advertising, the recorded music industry and the performing arts is used to show the variety of ways in which organizations respond to the creative imperative. The authors help to answer a larger question which has been neglected in theories of management and organizational behaviour, namely: what should replace the management principles and practices inherited from industrial society in the types of organization which predominate in post-industrial society? The arguments and evidence are made accessible to a multidisciplinary audience of students and researchers with an interest in the study of organizations as well as to managers in the creative industries.

Su questo libro

L'autore

Howard Davis is Professor of Social Theory and Institutions, University of Wales, Bangor.
Richard Scase is Professor of Organizational Behaviour, University of Kent at Canterbury.

Contenuti

Preface
Managing the creative process
The creative industries
The organization of creative work
Managing creative organizational cultures
Trends in creative organizations
Creative employees and their organizations
The creative challenge
Appendix
Bibliography
Index.

Dettagli dell'edizione

• Editore: Open University Press
• Data di pubblicazione: 2000
• Lingua: Inglese
• ISBN 10: 033520693X
• ISBN 13: 9780335206933
• Rilegatura: Copertina flessibile
• Numero di pagine: 194
• Contatto del produttore: non disponibile
• Persona responsabile: non disponibile