Business & Commercial Aspects of Engineering - Brossura

Hunt, John

Brossura

ISBN 10: 0340676671 ISBN 13: 9780340676677

Casa editrice: Butterworth-Heinemann, 1997

Riassunto

This innovative book provides a comprehensive guide to the ways in which business and commercial considerations affect the engineer. Functions such as sales, marketing, distribution, purchasing and production are discussed in detail, as are the ways in which these functions affect product design, manufacturing and quality assurance. Using real life case studies and a relaxed, accessible style, the author also simplifies topics such as capital investment, budgeting and costing and demonstrates the relevance of these to the commercially-aware engineer.

The structure of the text is tailored to the advanced GNVQ unit: Engineering and Commercial Functions in Business, although students at degree level will also find it a useful introduction to the subject.

Assumes no prior knowledge
Clearly written and liberally illustrated
Overviews and review questions with answers aid learning

Su questo libro

Recensione:

... a comprehensive guide...,Executive Engineer,

Contenuti:

Preface * Part 1: Investigate business functions which involve engineers * Overview * Types of business * Business functions and organisation * Part 2: Investigate engineering and commercial functions in business * Overview * Engineering functions * The commercial functions * The financial function * Interfaces and information flows between functions * Part 3: Apply techniques of monitoring and controlling costs * Overview * Cost headings * Techniques of monitoring and controlling costs * Answers to exercises * Appendices * Bibliography * Index.

Su questa edizione

• Editore: Butterworth-Heinemann
• Data di pubblicazione: 1997
• ISBN 10: 0340676671
• ISBN 13: 9780340676677
• Rilegatura: Copertina flessibile
• Numero di pagine: 197