3 Blind Mice How the TV Networks Lost Their Way - Rilegato

Auletta, Ken

Rilegato

ISBN 10: 0394563581 ISBN 13: 9780394563589

Casa editrice: Random House Inc, 1991

Riassunto

Discusses the changing environment of modern communications media and how the American television networks have coped with the change

Su questo libro

Recensione:

"Three Blind Mice may be the most thorough probe ever into how the TV industry works." -- Newsweek
"This is one of the best books on television. Maybe the best."

-- Dallas Morning News

"The book's fascination and fun lie in the detail -- Mr. Auletta's extraordinary access to the principal players, his eye for color, ear for anecdote and reporter's instinct for conflict." -- Wall Street Journal

"It's a tour de force of reporting" -- Business Week
From the Trade Paperback edition.

Dalla seconda/terza di copertina:

d to network television in the 1980s? How did CBS, NBC, and ABC lose a third of their audience and more than half of their annual profits?

Ken Auletta, author of Greed and Glory on Wall Street, tells the gripping story of the decline of the networks in this epically scaled work of journalism. He chronicles the takeovers and executive coups that turned ABC and NBC into assets of two mega-corporations and CBS into the fiefdom of one man, Larry Tisch, whose obsession with the bottom line could be both bracing and appalling.

Auletta takes us inside the CBS newsroom on the night that Dan Rather went off-camera for six deadly minutes; into the screening rooms where NBC programming wunderkind Brandon Tartikoff watched two of his brightest prospects for new series thud disastrously to earth; and into the boardrooms where the three networks were trying to decide whether television is a public trust or a cash cow.

Rich in anecdote and gossip, scalpel-sharp in its perceptio

Su questa edizione

• Editore: Random House Inc
• Data di pubblicazione: 1991
• ISBN 10: 0394563581
• ISBN 13: 9780394563589
• Rilegatura: Copertina rigida
• Numero edizione: 1