Brossura

ISBN 10: 0399535314 ISBN 13: 9780399535314

Casa editrice: Perigee Trade, 2009

Character Is Destiny

Conventional wisdom says that success is a simple matter of "being who you want to be." This well-intended advice couldn't be further from the truth. By the time we reach adulthood, who we are is already determined by fixed traits that change less than 1% in a lifetime.

Self-Awareness Breeds Success

With the vast majority of what we do and say controlled by personality, self-awareness stands alone as the ubiquitous indicator of success. The secret to building self-awareness lies in deciphering your personality code--the fixed set of traits that explain your choices and behavior.

For the first time, The Personality Code explores and explains the results of a decade-long global study involving more than 500,000 participants that determined fourteen types of people based upon their personality profiles. The study led to the groundbreaking refinement of DISC--the world's most popular personality profiling method--and clearly delineates the talents, strengths and blind spots inherent in each personality type.

Now, using your unique access number provided with this book, you can take the proprietary version of the DISC personality profiler, known as the IDISC to discover your type and boost your self-awareness.

The Personality Code is an insightful and practical guide to help you fully engage your innate talents, maximize your strengths, avoid the pitfalls of your distinctive type, work smarter with others, and profit from better relationships in every aspect of your life and career.

About the Author:

Dr. Travis Bradberry is the award-winning author of the #1 best selling book, Emotional Intelligence 2.0, and the cofounder of TalentSmart®--a consultancy that serves more than 75% of Fortune 500 companies and is the world's leading provider of emotional intelligence tests and training.

His bestselling books have been translated into 25 languages and are available in more than 150 countries. Dr. Bradberry has written for, or been covered by, Newsweek, BusinessWeek, Fortune, Forbes, Fast Company, Inc., USA Today, The Wall Street Journal, The Washington Post, and The Harvard Business Review.

Dr. Bradberry is a world-renowned expert in emotional intelligence who speaks regularly in corporate and public settings. Example engagements include Intel, Coca-Cola, Microsoft, Fortune Brands, Boston Scientific, the Fortune Growth Summit, The Conference Board: Learning from Legends, the American Society for Training and Development, the Society for Human Resource Management, and Excellence in Government.

Dr. Bradberry holds a Dual Ph.D. in Clinical and Industrial-Organizational psychology. He received his bachelor of science in Clinical Psychology from the University of California - San Diego.