Strategic Thinking: Today’s Business Imperative - Brossura

Duhaime, Irene M.

Brossura

ISBN 10: 041587503X ISBN 13: 9780415875035

Casa editrice: Routledge, 2011

Riassunto

There are many strategy books available in the marketplace for today’s student or business professional; most of them view strategy from the 10,000 foot level, while Strategic Thinking looks at this important business topic through a different lens. Written from the perspective of a manager, this book builds on theories of managerial and organizational cognition that have had a powerful influence on many business fields over the last two decades. As other books on business policy and strategy cover a broad range of topics, models, frameworks, and theories, the unique feature of this book is that it covers all this, but also focuses on how managers of business firms understand their business environments, assess and marshal their firms’ resources, and strive for advantage in the competitive marketplace. It examines the economic, structural, and managerial explanations for firm performance.

Offering professors and business people who are intrigued by the ideas introduced in Peter Senge’s books ways to apply those ideas and principles in the classroom and in the companies in which they work, the book puts managers front and center.

Su questo libro

L'autore:

Irene M. Duhaime, Senior Associate Dean and Professor at Georgia State University.

Larry Stimpert, Professor of Economics and Business at Colorado College. 

Julie A. Chesley, Assistant Professor of Organization Theory and Applied Behavioral Science at the Graziadio School of Business, Pepperdine University.

Contenuti:

1. Managerial Decision Making and Strategic Management  2. Competitive Advantage  3. Managers and the Strategic Decision Making in Business Firms  4. Frameworks for the Analysis of Industry Environments  5. A Dynamic Model of Industry Structuring  6. Business Definition and Positioning  7. Business Strategy and Competitive Advantage  8. Business Strategy and Competitive Advantage in Emerging Industries and for Online Businesses  9. The Challenges of Mature Industry Environments and Competition in Manufacturing and Service Sectors  10. Corporate Strategy and Diversification  11. Organizational Structure and the Implementation of Strategy  12. The Management of Strategic Change

Su questa edizione

• Editore: Routledge
• Data di pubblicazione: 2011
• ISBN 10: 041587503X
• ISBN 13: 9780415875035
• Rilegatura: Copertina flessibile
• Numero edizione: 1
• Numero di pagine: 344