This is the ultimate comprehensive social media reference book for any business looking to transform its marketing and operational strategies. Realizing that social media is dramatically impacting businesses, customers, and everyone connected to them, the authors of "The Social Media Bible" have consulted with leading social media experts from companies and consulting firms, as well as "New York Times" bestselling authors nationwide, to assemble a content-rich social media bible that will help businesses increase revenues, improve profitability, and ensure relevance and competitiveness. The book outlines just what social media is, and how to harness its power to achieve a measurable competitive advantage in rapidly changing markets. It allows readers to build a functional knowledge base, and tap into the collaborative power of such social media applications as Facebook, Linked In, Twitter, MySpace, Flickr, and YouTube. The book is part reference, part how-to manual, and part business strategy. For corporate enterprises, small businesses, and nonprofits alike, the strategies in "The Social Media Bible" are practical, powerful, and effective ways to connect with customers, prospects, employees, stakeholders, and collaborators. Packed with contributions from top names in the field covering virtually every major topic in social media, this is the perfect social media resource for businesses big and small. Lon Safko (Gilbert, AZ) is an innovator and professional speaker with over 20 years of experience in entrepreneurship, marketing, sales, strategic partnering, speaking, training, writing, and e-commerce. He is the founder of eight successful companies, including Paper Models, Inc. David K. Brake (Mesa, AZ) is the CEO and founder of Content Connections, a company that uses social networking strategies to help clients build economically viable relationships around their content.
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Descrizione libro Wiley, 2009. Condizione libro: New. Brand New, Unread Copy in Perfect Condition. A+ Customer Service! Summary: This comprehensive resource unlocks the mysteries of social media, such as Facebook, Linked In, Jott, Twitter, Myspace, Flickr, Podbean and YouTube. Codice libro della libreria ABE_book_new_0470411554
Descrizione libro Wiley, 2009. Paperback. Condizione libro: New. book. Codice libro della libreria 0470411554
Descrizione libro Wiley, 2009. Paperback. Condizione libro: New. 1. Codice libro della libreria DADAX0470411554
Descrizione libro Paperback. Condizione libro: BRAND NEW. BRAND NEW. Fast Shipping. Prompt Customer Service. Satisfaction guaranteed. Codice libro della libreria 0470411554BNA
Descrizione libro John Wiley & Sons Inc, Somerset, New Jersey, U.S.A., 2009. Soft cover. Condizione libro: New. 1st Edition. ** Brand New US Edition ** Shipping is 3-5 Working days by DHL or Fedex With Tracking number. We do not ship to PO Box, FPO and APO addresses. Codice libro della libreria 9780470411551
Descrizione libro Wiley, 2009. Paperback. Condizione libro: New. Codice libro della libreria P110470411554