Data Driven Business Decisions

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9780470619605: Data Driven Business Decisions

A hands-on guide to the use of quantitative methods and software for making successful business decisions

The appropriate use of quantitative methods lies at the core of successful decisions made by managers, researchers, and students in the field of business. Providing a framework for the development of sound judgment and the ability to utilize quantitative and qualitative approaches, Data Driven Business Decisions introduces readers to the important role that data plays in understanding business outcomes, addressing four general areas that managers need to know about: data handling and Microsoft Excel®, uncertainty, the relationship between inputs and outputs, and complex decisions with trade-offs and uncertainty.

Grounded in the author's own classroom approach to business statistics, the book reveals how to use data to understand the drivers of business outcomes, which in turn allows for data-driven business decisions. A basic, non-mathematical foundation in statistics is provided, outlining for readers the tools needed to link data with business decisions; account for uncertainty in the actions of others and in patterns revealed by data; handle data in Excel®; translate their analysis into simple business terms; and present results in simple tables and charts. The author discusses key data analytic frameworks, such as decision trees and multiple regression, and also explores additional topics, including:

  • Use of the Excel® functions Solver and Goal Seek

  • Partial correlation and auto-correlation

  • Interactions and proportional variation in regression models

  • Seasonal adjustment and what it reveals

  • Basic portfolio theory as an introduction to correlations

Chapters are introduced with case studies that integrate simple ideas into the larger business context, and are followed by further details, raw data, and motivating insights. Algebraic notation is used only when necessary, and throughout the book, the author utilizes real-world examples from diverse areas such as market surveys, finance, economics, and business ethics. Excel® add-ins StatproGo and TreePlan are showcased to demonstrate execution of the techniques, and a related website features extensive programming instructions as well as insights, data sets, and solutions to problems included in the material. The enclosed CD contains the complete book in electronic format, including all presented data, supplemental material on the discussed case files, and links to exercises and solutions.

Data Driven Business Decisions is an excellent book for MBA quantitative analysis courses or undergraduate general statistics courses. It also serves as a valuable reference for practicing MBAs and practitioners in the fields of statistics, business, and finance.

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About the Author:

CHRIS J. LLOYD, PhD, is Associate Dean of Research and Professor of Business Statistics in the Melbourne Business School at The University of Melbourne, Australia. Professor Lloyd has extensive international academic and consulting experience in the fields of statistics, data analysis, and market research within both academic and business environments. He has written more than 100 research articles in the areas of categorical data and is the author of Statistical Analysis of Categorical Data, also published by Wiley.

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Lloyd, Chris J.
Editore: Wiley (2011)
ISBN 10: 0470619600 ISBN 13: 9780470619605
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Descrizione libro Wiley, 2011. Hardcover. Condizione libro: New. Codice libro della libreria P110470619600

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Descrizione libro Wiley. Hardcover. Condizione libro: New. 0470619600 New Condition. Codice libro della libreria NEW6.1163554

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Descrizione libro John Wiley and Sons. Condizione libro: New. Brand New. Codice libro della libreria 0470619600

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Descrizione libro Wileyand#8211;Blackwell, 2011. HRD. Condizione libro: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Codice libro della libreria FW-9780470619605

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Descrizione libro John Wiley and Sons Ltd, United States, 2011. Hardback. Condizione libro: New. 1. Auflage. Language: English . Brand New Book. A hands-on guide to the use of quantitative methods and software for making successful business decisions The appropriate use of quantitative methods lies at the core of successful decisions made by managers, researchers, and students in the field of business. Providing a framework for the development of sound judgment and the ability to utilize quantitative and qualitative approaches, Data Driven Business Decisions introduces readers to the important role that data plays in understanding business outcomes, addressing four general areas that managers need to know about: data handling and Microsoft Excel (R), uncertainty, the relationship between inputs and outputs, and complex decisions with trade-offs and uncertainty. Grounded in the author s own classroom approach to business statistics, the book reveals how to use data to understand the drivers of business outcomes, which in turn allows for data-driven business decisions. A basic, non-mathematical foundation in statistics is provided, outlining for readers the tools needed to link data with business decisions; account for uncertainty in the actions of others and in patterns revealed by data; handle data in Excel (R); translate their analysis into simple business terms; and present results in simple tables and charts. The author discusses key data analytic frameworks, such as decision trees and multiple regression, and also explores additional topics, including: Use of the Excel (R) functions Solver and Goal Seek Partial correlation and auto-correlation Interactions and proportional variation in regression models Seasonal adjustment and what it reveals Basic portfolio theory as an introduction to correlations Chapters are introduced with case studies that integrate simple ideas into the larger business context, and are followed by further details, raw data, and motivating insights. Algebraic notation is used only when necessary, and throughout the book, the author utilizes real-world examples from diverse areas such as market surveys, finance, economics, and business ethics. Excel (R) add-ins StatproGo and TreePlan are showcased to demonstrate execution of the techniques, and a related website features extensive programming instructions as well as insights, data sets, and solutions to problems included in the material. The enclosed CD contains the complete book in electronic format, including all presented data, supplemental material on the discussed case files, and links to exercises and solutions. Data Driven Business Decisions is an excellent book for MBA quantitative analysis courses or undergraduate general statistics courses. It also serves as a valuable reference for practicing MBAs and practitioners in the fields of statistics, business, and finance. Codice libro della libreria AAH9780470619605

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Chris J. Lloyd
Editore: John Wiley and Sons Ltd, United States (2011)
ISBN 10: 0470619600 ISBN 13: 9780470619605
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Descrizione libro John Wiley and Sons Ltd, United States, 2011. Hardback. Condizione libro: New. 1. Auflage. Language: English . Brand New Book. A hands-on guide to the use of quantitative methods and software for making successful business decisions The appropriate use of quantitative methods lies at the core of successful decisions made by managers, researchers, and students in the field of business. Providing a framework for the development of sound judgment and the ability to utilize quantitative and qualitative approaches, Data Driven Business Decisions introduces readers to the important role that data plays in understanding business outcomes, addressing four general areas that managers need to know about: data handling and Microsoft Excel (R), uncertainty, the relationship between inputs and outputs, and complex decisions with trade-offs and uncertainty. Grounded in the author s own classroom approach to business statistics, the book reveals how to use data to understand the drivers of business outcomes, which in turn allows for data-driven business decisions. A basic, non-mathematical foundation in statistics is provided, outlining for readers the tools needed to link data with business decisions; account for uncertainty in the actions of others and in patterns revealed by data; handle data in Excel (R); translate their analysis into simple business terms; and present results in simple tables and charts. The author discusses key data analytic frameworks, such as decision trees and multiple regression, and also explores additional topics, including: Use of the Excel (R) functions Solver and Goal Seek Partial correlation and auto-correlation Interactions and proportional variation in regression models Seasonal adjustment and what it reveals Basic portfolio theory as an introduction to correlations Chapters are introduced with case studies that integrate simple ideas into the larger business context, and are followed by further details, raw data, and motivating insights. Algebraic notation is used only when necessary, and throughout the book, the author utilizes real-world examples from diverse areas such as market surveys, finance, economics, and business ethics. Excel (R) add-ins StatproGo and TreePlan are showcased to demonstrate execution of the techniques, and a related website features extensive programming instructions as well as insights, data sets, and solutions to problems included in the material. The enclosed CD contains the complete book in electronic format, including all presented data, supplemental material on the discussed case files, and links to exercises and solutions. Data Driven Business Decisions is an excellent book for MBA quantitative analysis courses or undergraduate general statistics courses. It also serves as a valuable reference for practicing MBAs and practitioners in the fields of statistics, business, and finance. Codice libro della libreria AAH9780470619605

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ISBN 10: 0470619600 ISBN 13: 9780470619605
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Descrizione libro John Wiley and Sons Ltd. Hardback. Condizione libro: new. BRAND NEW, Data Driven Business Decisions, Chris J. Lloyd, A hands-on guide to the use of quantitative methods and software for making successful business decisions The appropriate use of quantitative methods lies at the core of successful decisions made by managers, researchers, and students in the field of business. Providing a framework for the development of sound judgment and the ability to utilize quantitative and qualitative approaches, Data Driven Business Decisions introduces readers to the important role that data plays in understanding business outcomes, addressing four general areas that managers need to know about: data handling and Microsoft Excel(R), uncertainty, the relationship between inputs and outputs, and complex decisions with trade-offs and uncertainty. Grounded in the author's own classroom approach to business statistics, the book reveals how to use data to understand the drivers of business outcomes, which in turn allows for data-driven business decisions. A basic, non-mathematical foundation in statistics is provided, outlining for readers the tools needed to link data with business decisions; account for uncertainty in the actions of others and in patterns revealed by data; handle data in Excel(R); translate their analysis into simple business terms; and present results in simple tables and charts. The author discusses key data analytic frameworks, such as decision trees and multiple regression, and also explores additional topics, including: * Use of the Excel(R) functions Solver and Goal Seek * Partial correlation and auto-correlation * Interactions and proportional variation in regression models * Seasonal adjustment and what it reveals * Basic portfolio theory as an introduction to correlations Chapters are introduced with case studies that integrate simple ideas into the larger business context, and are followed by further details, raw data, and motivating insights. Algebraic notation is used only when necessary, and throughout the book, the author utilizes real-world examples from diverse areas such as market surveys, finance, economics, and business ethics. Excel(R) add-ins StatproGo and TreePlan are showcased to demonstrate execution of the techniques, and a related website features extensive programming instructions as well as insights, data sets, and solutions to problems included in the material. The enclosed CD contains the complete book in electronic format, including all presented data, supplemental material on the discussed case files, and links to exercises and solutions. Data Driven Business Decisions is an excellent book for MBA quantitative analysis courses or undergraduate general statistics courses. It also serves as a valuable reference for practicing MBAs and practitioners in the fields of statistics, business, and finance. Codice libro della libreria B9780470619605

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Descrizione libro Wiley, 2011. Condizione libro: new. Shiny and new! Expect delivery in 20 days. Codice libro della libreria 9780470619605-1

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Book Depository hard to find
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Descrizione libro John Wiley and Sons Ltd, United States, 2011. Hardback. Condizione libro: New. 1. Auflage. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. A hands-on guide to the use of quantitative methods and software for making successful business decisions The appropriate use of quantitative methods lies at the core of successful decisions made by managers, researchers, and students in the field of business. Providing a framework for the development of sound judgment and the ability to utilize quantitative and qualitative approaches, Data Driven Business Decisions introduces readers to the important role that data plays in understanding business outcomes, addressing four general areas that managers need to know about: data handling and Microsoft Excel (R), uncertainty, the relationship between inputs and outputs, and complex decisions with trade-offs and uncertainty. Grounded in the author s own classroom approach to business statistics, the book reveals how to use data to understand the drivers of business outcomes, which in turn allows for data-driven business decisions. A basic, non-mathematical foundation in statistics is provided, outlining for readers the tools needed to link data with business decisions; account for uncertainty in the actions of others and in patterns revealed by data; handle data in Excel (R); translate their analysis into simple business terms; and present results in simple tables and charts. The author discusses key data analytic frameworks, such as decision trees and multiple regression, and also explores additional topics, including: Use of the Excel (R) functions Solver and Goal Seek Partial correlation and auto-correlation Interactions and proportional variation in regression models Seasonal adjustment and what it reveals Basic portfolio theory as an introduction to correlations Chapters are introduced with case studies that integrate simple ideas into the larger business context, and are followed by further details, raw data, and motivating insights. Algebraic notation is used only when necessary, and throughout the book, the author utilizes real-world examples from diverse areas such as market surveys, finance, economics, and business ethics. Excel (R) add-ins StatproGo and TreePlan are showcased to demonstrate execution of the techniques, and a related website features extensive programming instructions as well as insights, data sets, and solutions to problems included in the material. The enclosed CD contains the complete book in electronic format, including all presented data, supplemental material on the discussed case files, and links to exercises and solutions. Data Driven Business Decisions is an excellent book for MBA quantitative analysis courses or undergraduate general statistics courses. It also serves as a valuable reference for practicing MBAs and practitioners in the fields of statistics, business, and finance. Codice libro della libreria BZV9780470619605

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Chris J. Lloyd
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ISBN 10: 0470619600 ISBN 13: 9780470619605
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Descrizione libro Wiley, 2011. Hardcover. Condizione libro: New. book. Codice libro della libreria 0470619600

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