Foundations of Strategy - Brossura

Grant, Robert M.; Jordan, Judith

Brossura

ISBN 10: 0470971274 ISBN 13: 9780470971277

Casa editrice: John Wiley & Sons Inc, 2012

Riassunto

Foundations of Strategy is a new concise text aimed at both undergraduate students and Masters students. With the needs of these students in mind, Robert Grant and Judith Jordan write in an accessible style, with a clear, comprehensive approach and sound theoretical depth.

Extensive teaching materials such as Case Teaching notes, an Instructor’s Manual, Test Bank and PPT slides are available on an accompanying website - www.foundationsofstrategy.com

The website also features extra, longer cases written by Robert Grant and access to a simulation for use in teaching.

Students have access to the entire text as an e-book with embedded video clips for each case study, and self test questions to check understanding.

Su questo libro

Recensione:

"The material is clearly written, based strongly on sound economic principles and not over-elaborated. It is precise, concise, clear and well laid out."
Malcolm Brady, DCU Ireland
 
"This student-centred text is comprehensive, explains concepts without losing depth and features good, relevant examples."
Lindsay Muir, Liverpool John Moores University
 
"Compared to other concise texts on Strategy, this text goes into more depth on important areas, explains economic underpinnings more clearly and also highlights common problems in applying models."
Sheena Davies, University of Portsmouth

Product Description:

Book by Grant Robert M Jordan Judith J

Su questa edizione

• Editore: John Wiley & Sons Inc
• Data di pubblicazione: 2012
• ISBN 10: 0470971274
• ISBN 13: 9780470971277
• Rilegatura: Copertina flessibile
• Numero di pagine: 501