Event Sponsorship

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9780471126010: Event Sponsorship

State-of-the-art methods for finding, securing, and retaining the best corporate sponsors The authoritative guide to creating and closing deals with irresistible ROIs Event Sponsorship provides step-by-step guidelines for attracting, signing, and keeping sponsorship for any event, including festivals, conventions, expositions, sporting events, arts and entertainment spectaculars, charity benefits, and much more. This hands-on resource presents successful strategies and tools for staying competitive in today's market by offering corporate sponsors the highest return possible on their investment. Leading experts give real-world advice for researching and targeting prospective companies, developing a sponsorship marketing plan, creating an effective proposal, selling the sponsorship, and negotiating a deal. Learn how to bring increased sponsorship dollars to any event by:* Placing value on sponsorships* Expanding the value of a sponsor* Creating the best image for an event* Networking with other event professionals worldwide With complete coverage including case studies, legal issues, the Internet, the sophisticated corporate customer, non-sports sponsorship opportunities, and an international view of sponsorship, Event Sponsorship is a powerful tool for event managers and other event professionals. THE WILEY EVENT MANAGEMENT SERIES-Series Editor, Dr. Joe Goldblatt, CSEP THE WILEY EVENT MANAGEMENT SERIES provides professionals with the essential knowledge and cutting-edge tools they need to excel in one of the most exciting and rapidly growing sectors of the hospitality and tourism industry. Written by recognized experts in the field, the volumes in the series cover the research, design, planning, coordination, and evaluation methods as well as specialized areas of event management.

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1.

Bruce E. Skinner, Vladimir Rukavina
Editore: John Wiley and Sons Ltd, United States (2002)
ISBN 10: 0471126012 ISBN 13: 9780471126010
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Descrizione libro John Wiley and Sons Ltd, United States, 2002. Hardback. Condizione libro: New. 1. Auflage. 236 x 190 mm. Language: English . Brand New Book. State-of-the-art methods for finding, securing, and retaining the best corporate sponsors The authoritative guide to creating and closing deals with irresistible ROIs Event Sponsorship provides step-by-step guidelines for attracting, signing, and keeping sponsorship for any event, including festivals, conventions, expositions, sporting events, arts and entertainment spectaculars, charity benefits, and much more. This hands-on resource presents successful strategies and tools for staying competitive in today s market by offering corporate sponsors the highest return possible on their investment. Leading experts give real-world advice for researching and targeting prospective companies, developing a sponsorship marketing plan, creating an effective proposal, selling the sponsorship, and negotiating a deal. Learn how to bring increased sponsorship dollars to any event by:* Placing value on sponsorships* Expanding the value of a sponsor* Creating the best image for an event* Networking with other event professionals worldwide With complete coverage including case studies, legal issues, the Internet, the sophisticated corporate customer, non-sports sponsorship opportunities, and an international view of sponsorship, Event Sponsorship is a powerful tool for event managers and other event professionals. THE WILEY EVENT MANAGEMENT SERIES-Series Editor, Dr. Joe Goldblatt, CSEP THE WILEY EVENT MANAGEMENT SERIES provides professionals with the essential knowledge and cutting-edge tools they need to excel in one of the most exciting and rapidly growing sectors of the hospitality and tourism industry. Written by recognized experts in the field, the volumes in the series cover the research, design, planning, coordination, and evaluation methods as well as specialized areas of event management. Codice libro della libreria AAH9780471126010

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Bruce E. Skinner
Editore: John Wiley and#38; Sons (2002)
ISBN 10: 0471126012 ISBN 13: 9780471126010
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Descrizione libro John Wiley and#38; Sons, 2002. HRD. Condizione libro: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Codice libro della libreria FW-9780471126010

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Bruce E. Skinner, Vladimir Rukavina
Editore: John Wiley and Sons Ltd, United States (2002)
ISBN 10: 0471126012 ISBN 13: 9780471126010
Nuovi Rilegato Prima edizione Quantità: 10
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Descrizione libro John Wiley and Sons Ltd, United States, 2002. Hardback. Condizione libro: New. 1. Auflage. 236 x 190 mm. Language: English . Brand New Book. State-of-the-art methods for finding, securing, and retaining the best corporate sponsors The authoritative guide to creating and closing deals with irresistible ROIs Event Sponsorship provides step-by-step guidelines for attracting, signing, and keeping sponsorship for any event, including festivals, conventions, expositions, sporting events, arts and entertainment spectaculars, charity benefits, and much more. This hands-on resource presents successful strategies and tools for staying competitive in today s market by offering corporate sponsors the highest return possible on their investment. Leading experts give real-world advice for researching and targeting prospective companies, developing a sponsorship marketing plan, creating an effective proposal, selling the sponsorship, and negotiating a deal. Learn how to bring increased sponsorship dollars to any event by:* Placing value on sponsorships* Expanding the value of a sponsor* Creating the best image for an event* Networking with other event professionals worldwide With complete coverage including case studies, legal issues, the Internet, the sophisticated corporate customer, non-sports sponsorship opportunities, and an international view of sponsorship, Event Sponsorship is a powerful tool for event managers and other event professionals. THE WILEY EVENT MANAGEMENT SERIES-Series Editor, Dr. Joe Goldblatt, CSEP THE WILEY EVENT MANAGEMENT SERIES provides professionals with the essential knowledge and cutting-edge tools they need to excel in one of the most exciting and rapidly growing sectors of the hospitality and tourism industry. Written by recognized experts in the field, the volumes in the series cover the research, design, planning, coordination, and evaluation methods as well as specialized areas of event management. Codice libro della libreria AAH9780471126010

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Bruce E. Skinner/ Vladimir Rukavina
Editore: John Wiley & Sons Inc (2002)
ISBN 10: 0471126012 ISBN 13: 9780471126010
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Descrizione libro John Wiley & Sons Inc, 2002. Hardcover. Condizione libro: Brand New. illustrated edition. 320 pages. 9.75x7.25x1.00 inches. In Stock. Codice libro della libreria __0471126012

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Skinner, Bruce E.; Rukavina, Vladimir
Editore: Wiley
ISBN 10: 0471126012 ISBN 13: 9780471126010
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Descrizione libro Wiley. Hardcover. Condizione libro: New. 0471126012 Brand New Book. Ships from the United States. 30 Day Satisfaction Guarantee!. Codice libro della libreria 4785539

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6.

Bruce E. Skinner, Vladimir Rukavina
Editore: Wiley (2002)
ISBN 10: 0471126012 ISBN 13: 9780471126010
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Descrizione libro Wiley, 2002. Hardcover. Condizione libro: New. 1. Codice libro della libreria DADAX0471126012

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Skinner, Bruce E.; Rukavina, Vladimir
Editore: Wiley (2002)
ISBN 10: 0471126012 ISBN 13: 9780471126010
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Descrizione libro Wiley, 2002. Hardcover. Condizione libro: New. book. Codice libro della libreria 0471126012

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Bruce E. Skinner, Vladimir Rukavina
Editore: John Wiley and Sons Ltd
ISBN 10: 0471126012 ISBN 13: 9780471126010
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Descrizione libro John Wiley and Sons Ltd. Hardback. Condizione libro: new. BRAND NEW, The Event Sponsorship, Bruce E. Skinner, Vladimir Rukavina, State-of-the-art methods for finding, securing, and retaining the best corporate sponsors The authoritative guide to creating and closing deals with irresistible ROIs Event Sponsorship provides step-by-step guidelines for attracting, signing, and keeping sponsorship for any event, including festivals, conventions, expositions, sporting events, arts and entertainment spectaculars, charity benefits, and much more. This hands-on resource presents successful strategies and tools for staying competitive in today's market by offering corporate sponsors the highest return possible on their investment. Leading experts give real-world advice for researching and targeting prospective companies, developing a sponsorship marketing plan, creating an effective proposal, selling the sponsorship, and negotiating a deal. Learn how to bring increased sponsorship dollars to any event by:* Placing value on sponsorships* Expanding the value of a sponsor* Creating the best image for an event* Networking with other event professionals worldwide With complete coverage including case studies, legal issues, the Internet, the sophisticated corporate customer, non-sports sponsorship opportunities, and an international view of sponsorship, Event Sponsorship is a powerful tool for event managers and other event professionals. THE WILEY EVENT MANAGEMENT SERIES-Series Editor, Dr. Joe Goldblatt, CSEP THE WILEY EVENT MANAGEMENT SERIES provides professionals with the essential knowledge and cutting-edge tools they need to excel in one of the most exciting and rapidly growing sectors of the hospitality and tourism industry. Written by recognized experts in the field, the volumes in the series cover the research, design, planning, coordination, and evaluation methods as well as specialized areas of event management. Codice libro della libreria B9780471126010

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9.

Bruce E. Skinner, Vladimir Rukavina
Editore: John Wiley and Sons Ltd 2002-10-29, New York (2002)
ISBN 10: 0471126012 ISBN 13: 9780471126010
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Descrizione libro John Wiley and Sons Ltd 2002-10-29, New York, 2002. hardback. Condizione libro: New. Codice libro della libreria 9780471126010

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10.

Skinner, Bruce E., Rukavina, Vladimir
Editore: Wiley (2002)
ISBN 10: 0471126012 ISBN 13: 9780471126010
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Murray Media
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Descrizione libro Wiley, 2002. Hardcover. Condizione libro: New. Codice libro della libreria P110471126012

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