Spector Nordstrom Way: The Inside Story of America's Number 1 Customer Service Company - Brossura

Spector, Robert

Brossura

ISBN 10: 0471161608 ISBN 13: 9780471161608

Casa editrice: John Wiley &Sons, 1996

Riassunto

Based on interviews with Nordstrom's top salespeople, management staff, its board of directors, and the Nordstrom family, a practical business handbook offers explanations of how Nordstrom's unique customer service culture works. Original. 30,000 first printing. $50,000 ad/promo.

Su questo libro

L'autore:

ROBERT SPECTOR is a Seattle-based freelance writer who has covered Nordstrom since 1982 for Women's Wear Daily and other publications of the Fairchild Fashion Group. PATRICK D. McCARTHY, of Seattle, has been with Nordstrom for more than 20 years. He is one of the top-performing salespeople in the company.

Dalla quarta di copertina:

Praise for The Nordstrom Way

"Outstanding customer service and Nordstrom's are synonymous. The innovative approach has allowed them to find out what the customers want and then do it. Their standards of service are what we all shoot for." - David D. Glass President and Chief Executive Officer Wal-Mart Stores, Inc.

"Nordstrom is a national model for outstanding customer service. American business should use this book as a primer to learn how to make and keep happy, satisfied customers." - J. Willard Marriott, Jr. Chairman and President Marriott International, Inc.

"When you run a family business that includes your customers as extended family, you're unbeatable. This book outlines an American family saga that has become the admiration of the world." - Leonard A. Lauder President and Chief Executive Officer Est?e Lauder Companies

"Nordstrom's business is built on one-to-one communication with the customer. Their professional salespeople bridge the gap between the designer and the consumer. The Nordstrom Way is what the '90s are all about!" - Donna Karan Designer and Chief Executive Officer Donna Karan Company

Su questa edizione

• Editore: John Wiley &Sons
• Data di pubblicazione: 1996
• ISBN 10: 0471161608
• ISBN 13: 9780471161608
• Rilegatura: Copertina flessibile
• Numero di pagine: 260