Writing for New Media: The Essential Guide to Writing for Interactive Media, Cd-Roms, and the Web - Brossura

Bonime, Andrew; Pohlmann, Ken C.

9780471170303: Writing for New Media: The Essential Guide to Writing for Interactive Media, Cd-Roms, and the Web

Brossura

ISBN 10: 0471170305 ISBN 13: 9780471170303

Casa editrice: John Wiley & Sons Inc, 1997

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Discover the creative and career possibilities of writing for new medi

The market in new media is booming, and writers are scrambling to take advantage of myriad new opportunities. If you've ever thought about producing a CD-ROM, creating a Web page, or writing interactive content for any of the new electronic media, this is the book for you. Written in down-to-earth, nontechnical language that even computer novices will understand, this unique guide gives you the knowledge and skills you need to write for all forms of digital media —including CD-ROMs, Web pages, and online magazines

Writing for New Media will bring you up to speed on:

Learning to think interactively
Integrating multimedia elements into your work
Designing flowcharts and writing interactive script
Mastering interactive storytelling—including story branching and the psychology of interactive characters
Utilizing key terms and concepts—hot spots, pop-ups, rollovers, navigation, screen metaphors, and inouns and iverbs
Presenting your interactive idea to a developer or publisher
Adapting linear material for new media and much more

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L'autore:

ANDREW BONIME is Director of Online Development and senior producer for Imergy, a New York-based interactive design and production studio. He is also a feature writer with many articles published in Emedia Professional and other publications about new media. KEN C. POHLMANN is Professor of Music Engineering and Chairman of the Music Media and Industry Department at the University of Miami School of Music, and has written numerous books and articles in the field of digital technology.

Product Description:

Book by Bonime Andrew Pohlmann Ken C

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