Catering Management - Rilegato

Scanlon, Nancy Loman

Rilegato

ISBN 10: 0471333271 ISBN 13: 9780471333272

Casa editrice: John Wiley & Sons Inc, 2000

Riassunto

Catering is the business of providing food (and at times, service) for events, and is currently an area of growth worldwide; driven by an increase in the number of higher-income households and the aging population. In addition, the expansion of the catering market into grocery and convenience stores has dramatically changed the availability of prepared foods for social and business functions. This expanded market of caterers needs updated information on menu design and pricing, new business development, and market analysis. Included in this new edition is information about menu design using computer software programs, the latest trends in cuisine and meal concepts, marketing techniques to assist the caterer with home replacement food business, and new service concepts for special events.

Su questo libro

Product Description:

Book by Scanlon Nancy Loman

Su questa edizione

• Editore: John Wiley & Sons Inc
• Data di pubblicazione: 2000
• ISBN 10: 0471333271
• ISBN 13: 9780471333272
• Rilegatura: Copertina rigida
• Numero edizione: 2
• Numero di pagine: 256