Essentials of Entrepreneurship : What it Takes to Create Successful Enterprises

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9780471444534: Essentials of Entrepreneurship : What it Takes to Create Successful Enterprises

A gold mine of advice and guidance from an international team of entrepreneurial all-stars
From TiE, the world's largest not-for-profit entrepreneurial organization, this valuable handbook features chapters written by acknowledged experts in their respective fields. It covers all areas of vital concern to entrepreneurs-as well as the accountants, venture capitalists, and attorneys who work with them-including legal issues, venture funding, management teams, stock options, business planning, and much more.
TiE is a worldwide organization founded in Silicon Valley over a decade ago and dedicated to promoting entrepreneurial ventures. Its members number 800 professionals in forty-one locations in eight countries.

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From the Inside Flap:

By taking risks and following their Þnancial dreams, entrepreneurs have the power to transform modern economies and societies in a number of positive ways. No one knows this better than The Indus Entrepreneurs (TiE), a global, not-for-proÞt organization–whose members include successful individuals from the worlds of

both business and academia–created for the advancement of entrepreneurship.

Conceived with the backdrop of several years of mentoring experience at TiE, the Essentials of Entrepreneurship addresses many of the common questions and issues faced by both new and seasoned entrepreneurs. This collaborative effort is Þlled with the perspectives and experiences of TiE members and sponsors who not only share their extensive knowledge in this Þeld, but also their passion for it.

Respected Professor C. K. Prahalad and TiE Chairman Kanwal Rekhi open this one-of-a-kind book with a comprehensive overview of entrepreneurship, discussing the attributes of a region or a nation that foster the spirit of risk taking and economic value creation, as well as the characteristics of successful entrepreneurs. This is followed by insights from three well-known entrepreneurial personalities: Eugene Kleiner, Narayana Murphy, and Peter Senge, who share their wealth of experience on both the business and human aspects of the entrepreneurial process.

After this introduction, a variety of TiE members and sponsors from Salomon Smith Barney to Sequoia Capital share their experiences on key issues that are important to entrepreneurs, including:

  • Business planning
  • Legal strategies
  • The human equation
  • Business presentations
  • Funding
  • Finance and accounting
  • Marketing and sales

Skillfully put together by the committed team at TiE, the Essentials of Entrepreneurship is an authoritative, readable, and all-inclusive how-to manual for entrepreneurs navigating through the intricacies of business creation. Before you try to create a successful company, read the Essentials of Entrepreneurship and learn how to do business the right way in the real world.

From the Back Cover:

Praise for Essentials of Entrepreneurship

"To all new entrepreneurs: please read Essentials of Entrepreneurship before making your Þrst visit to potential investors, be they corporate, venture capitalists, or angels."
–William F. Miller, Professor Emeritus, Stanford Graduate School of Business
Chairman, Borland Software Corporation

"An informative and inspirational book for aspiring entrepreneurs building collective experiences and wisdom of outstanding leaders in the Þeld."
–Laura D’Andrea Tyson, Dean, London Business School

"The book literally covers every aspect of preparing the entrepreneur for creating a successful company."
–Suhas Patil, Founder and Chairman Emeritus, Cirrus Logic Inc.

"A unique collaboration of TiE, which has brought together experts from competing Þrms for the beneÞt of entrepreneurship."
–Alfred Berkeley, Vice Chairman, the NASDAQ Stock Market

"This book represents the collective wisdom of The Indus Entrepreneurs (TiE); a required reading for aspiring and practicing entrepreneurs."
–Desh Deshpande, Co-Founder & Chairman, Sycamore Networks

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