Service Management: Strategy and Leadership in the Service Business

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9780471494393: Service Management: Strategy and Leadership in the Service Business

In the world of industry and management producing a intangible productsa poses unique challenges. This book provides a comprehensive framework on these unique management issues and looks into the special characteristics of services and conditions necessary for success in the management of service organizations This classic book, as relevant as ever and updated, provides a set of ideas which has proved its power and validity beyond the fads of the moment, over an extended period of time. A book that is at the same time very holistic and conceptual, and yet both easy to grasp and to translate into practical action. It also evokes an alternative perspective on services, namely that of refocusing attention from the production and the product to the value creation process of customers. With these perspectivess every company todays needs to see itself as a service company. The book stresses the need for a streamlined service management system and analyses and illustrates growth strategies and the nature of innovation --but above all it emphasizes the special role played by good leadership. In particular, this edition looks at the role of technology in services as well as -- more generally --the role of services in society. Of great value to managers and academics involved in the service industry this practical book, which has been translated into eight languages, will stimulate people to analyse and act on their situations.

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Richard Normann
Editore: Wiley (2001)
ISBN 10: 0471494399 ISBN 13: 9780471494393
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Descrizione libro Wiley, 2001. Paperback. Condizione libro: New. Codice libro della libreria SONG0471494399

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Richard Normann
Editore: John Wiley and Sons Ltd, United Kingdom (2001)
ISBN 10: 0471494399 ISBN 13: 9780471494393
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Descrizione libro John Wiley and Sons Ltd, United Kingdom, 2001. Paperback. Condizione libro: New. 3rd Revised edition. 224 x 152 mm. Language: English . Brand New Book. In the world of industry and management producing a intangible productsa poses unique challenges. This book provides a comprehensive framework on these unique management issues and looks into the special characteristics of services and conditions necessary for success in the management of service organizations This classic book, as relevant as ever and updated, provides a set of ideas which has proved its power and validity beyond the fads of the moment, over an extended period of time. A book that is at the same time very holistic and conceptual, and yet both easy to grasp and to translate into practical action. It also evokes an alternative perspective on services, namely that of refocusing attention from the production and the product to the value creation process of customers. With these perspectivess every company todays needs to see itself as a service company. The book stresses the need for a streamlined service management system and analyses and illustrates growth strategies and the nature of innovation --but above all it emphasizes the special role played by good leadership. In particular, this edition looks at the role of technology in services as well as -- more generally --the role of services in society. Of great value to managers and academics involved in the service industry this practical book, which has been translated into eight languages, will stimulate people to analyse and act on their situations. Codice libro della libreria AAH9780471494393

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Richard Normann
Editore: John Wiley and Sons Ltd, United Kingdom (2001)
ISBN 10: 0471494399 ISBN 13: 9780471494393
Nuovi Paperback Quantità: 10
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(London, Regno Unito)
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Descrizione libro John Wiley and Sons Ltd, United Kingdom, 2001. Paperback. Condizione libro: New. 3rd Revised edition. 224 x 152 mm. Language: English . Brand New Book. In the world of industry and management producing a intangible productsa poses unique challenges. This book provides a comprehensive framework on these unique management issues and looks into the special characteristics of services and conditions necessary for success in the management of service organizations This classic book, as relevant as ever and updated, provides a set of ideas which has proved its power and validity beyond the fads of the moment, over an extended period of time. A book that is at the same time very holistic and conceptual, and yet both easy to grasp and to translate into practical action. It also evokes an alternative perspective on services, namely that of refocusing attention from the production and the product to the value creation process of customers. With these perspectivess every company todays needs to see itself as a service company. The book stresses the need for a streamlined service management system and analyses and illustrates growth strategies and the nature of innovation --but above all it emphasizes the special role played by good leadership. In particular, this edition looks at the role of technology in services as well as -- more generally --the role of services in society. Of great value to managers and academics involved in the service industry this practical book, which has been translated into eight languages, will stimulate people to analyse and act on their situations. Codice libro della libreria AAH9780471494393

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Richard Normann
Editore: John Wiley and#38; Sons (2000)
ISBN 10: 0471494399 ISBN 13: 9780471494393
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Descrizione libro John Wiley and#38; Sons, 2000. PAP. Condizione libro: New. New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. Codice libro della libreria FW-9780471494393

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Richard A. Normann
ISBN 10: 0471494399 ISBN 13: 9780471494393
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Descrizione libro 2001. Paperback. Condizione libro: New. 3rd. 153mm x 19mm x 228mm. Paperback. In the world of industry and management producing 'intangible products' poses unique challenges. This book provides a comprehensive framework on these unique management issues and looks in.Shipping may be from multiple locations in the US or from the UK, depending on stock availability. 256 pages. 0.408. Codice libro della libreria 9780471494393

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Richard Normann
Editore: John Wiley and Sons (2000)
ISBN 10: 0471494399 ISBN 13: 9780471494393
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Descrizione libro John Wiley and Sons, 2000. PAP. Condizione libro: New. New Book. Delivered from our UK warehouse in 3 to 5 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Codice libro della libreria LQ-9780471494393

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Normann, Richard A.
Editore: John Wiley & Sons (2016)
ISBN 10: 0471494399 ISBN 13: 9780471494393
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Descrizione libro John Wiley & Sons, 2016. Paperback. Condizione libro: New. PRINT ON DEMAND Book; New; Publication Year 2016; Not Signed; Fast Shipping from the UK. No. book. Codice libro della libreria ria9780471494393_lsuk

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RICHARD NORMANN
ISBN 10: 0471494399 ISBN 13: 9780471494393
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Descrizione libro 2000. Paperback. Condizione libro: NEW. 9780471494393 This listing is a new book, a title currently in-print which we order directly and immediately from the publisher. Codice libro della libreria HTANDREE0753612

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Normann, Richard
Editore: Wiley (2001)
ISBN 10: 0471494399 ISBN 13: 9780471494393
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Descrizione libro Wiley, 2001. Paperback. Condizione libro: New. book. Codice libro della libreria 0471494399

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Richard Normann
Editore: John Wiley & Sons Inc (2001)
ISBN 10: 0471494399 ISBN 13: 9780471494393
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Descrizione libro John Wiley & Sons Inc, 2001. Paperback. Condizione libro: Brand New. 3rd edition. 254 pages. 8.75x5.75x0.75 inches. In Stock. Codice libro della libreria __0471494399

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