101 Tips for Selling Financial Services - Rilegato

Richardson, Linda

Rilegato

ISBN 10: 0471834572 ISBN 13: 9780471834571

Casa editrice: John Wiley & Sons Inc, 1986

Riassunto

Written by a nationally known sales trainer, this compact guide to selling financial products and services addresses 101 common situations that cause trouble for sales representatives. Each trap is described in depth, with specific examples that show how to turn the trap into an opportunity. New sales people, seasoned reps, and trainers and sales managers in banking, brokerage, insurance, and related fields who must adapt to a more aggressive marketing environment will find over a hundred guidelines and pointers for increasing productivity, and specific techniques for handling objections, mastering the ``incremental'' close, increasing self-awareness--even obtaining valuable ``intelligence'' from clients and competitors.

Su questo libro

Product Description:

Book by Richardson Linda

Su questa edizione

• Editore: John Wiley & Sons Inc
• Data di pubblicazione: 1986
• ISBN 10: 0471834572
• ISBN 13: 9780471834571
• Rilegatura: Copertina rigida
• Numero edizione: 1
• Numero di pagine: 172