American Trademark Designs (Dover Pictorial Archive S)

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9780486232591: American Trademark Designs (Dover Pictorial Archive S)

This collection of 732 American trademarks and symbols is widely representative of major past and current trends in American trademark design. The marks are arranged in categories that include entertainment, education, real estate, insurance, food and beverage, retailing, transportation, utilities, heavy industry, and others, and are chosen from local and internationally known examples.
Reprinted in black-and-white, the marks appear here in their standard form on signs, letterheads, book bindings, T-shirts, sugar bags, household appliances, bank checks, drinking cups, coasters, screened commercials and printed ads, ashtrays, clothing labels, shopping bags, awnings, and so on. For several current trademarks, earlier versions are also illustrated and dated, tracing trademark genealogies of possible interest both as history and design. Captions identify the trademarks, giving year of design, and, when known, the name of the designer. The editor in her introduction describes the development of American trademarks from Ralston Purina's homespun "checkerboard square" to the Cities Service corporate "triangle." Notes on the specialized uses and requirements of various kinds of marks introduce each section.
This is a remarkable sourcebook for graphic artists, students, and commercial designers. Social psychologists, market researchers, and others interested in group behavior may find it the starting point of ideas and experiments. This book also has a curious fascination as browsing, illustrating at a glance how familiar, memorable, and widespread trademarks seem to be.

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Capitman, Barbara Baer
ISBN 10: 048623259X ISBN 13: 9780486232591
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Descrizione libro 1976. PAP. Condizione libro: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Codice libro della libreria V0-9780486232591

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Capitman, Barbara Baer
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ISBN 10: 048623259X ISBN 13: 9780486232591
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Descrizione libro Dover Publishers. Condizione libro: New. Brand New. Codice libro della libreria 048623259X

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Barbara Baer Capitman
Editore: Dover Publications Inc., United States (1976)
ISBN 10: 048623259X ISBN 13: 9780486232591
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Descrizione libro Dover Publications Inc., United States, 1976. Paperback. Condizione libro: New. Language: English . Brand New Book. This collection of 732 American trademarks and symbols is widely representative of major past and current trends in American trademark design. The marks are arranged in categories that include entertainment, education, real estate, insurance, food and beverage, retailing, transportation, utilities, heavy industry, and others, and are chosen from local and internationally known examples. Reprinted in black-and-white, the marks appear here in their standard form on signs, letterheads, book bindings, T-shirts, sugar bags, household appliances, bank checks, drinking cups, coasters, screened commercials and printed ads, ashtrays, clothing labels, shopping bags, awnings, and so on. For several current trademarks, earlier versions are also illustrated and dated, tracing trademark genealogies of possible interest both as history and design. Captions identify the trademarks, giving year of design, and, when known, the name of the designer. The editor in her introduction describes the development of American trademarks from Ralston Purina s homespun checkerboard square to the Cities Service corporate triangle. Notes on the specialized uses and requirements of various kinds of marks introduce each section. This is a remarkable sourcebook for graphic artists, students, and commercial designers. Social psychologists, market researchers, and others interested in group behavior may find it the starting point of ideas and experiments. This book also has a curious fascination as browsing, illustrating at a glance how familiar, memorable, and widespread trademarks seem to be. Codice libro della libreria AAC9780486232591

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Capitman, Barbara Baer
ISBN 10: 048623259X ISBN 13: 9780486232591
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Descrizione libro 1976. PAP. Condizione libro: New. New Book.Shipped from US within 10 to 14 business days. Established seller since 2000. Codice libro della libreria IB-9780486232591

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Barbara Baer Capitman
Editore: Dover Publications Inc., United States (1976)
ISBN 10: 048623259X ISBN 13: 9780486232591
Nuovi Paperback Quantità: 1
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(London, Regno Unito)
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Descrizione libro Dover Publications Inc., United States, 1976. Paperback. Condizione libro: New. Language: English . Brand New Book. This collection of 732 American trademarks and symbols is widely representative of major past and current trends in American trademark design. The marks are arranged in categories that include entertainment, education, real estate, insurance, food and beverage, retailing, transportation, utilities, heavy industry, and others, and are chosen from local and internationally known examples. Reprinted in black-and-white, the marks appear here in their standard form on signs, letterheads, book bindings, T-shirts, sugar bags, household appliances, bank checks, drinking cups, coasters, screened commercials and printed ads, ashtrays, clothing labels, shopping bags, awnings, and so on. For several current trademarks, earlier versions are also illustrated and dated, tracing trademark genealogies of possible interest both as history and design. Captions identify the trademarks, giving year of design, and, when known, the name of the designer. The editor in her introduction describes the development of American trademarks from Ralston Purina s homespun checkerboard square to the Cities Service corporate triangle. Notes on the specialized uses and requirements of various kinds of marks introduce each section. This is a remarkable sourcebook for graphic artists, students, and commercial designers. Social psychologists, market researchers, and others interested in group behavior may find it the starting point of ideas and experiments. This book also has a curious fascination as browsing, illustrating at a glance how familiar, memorable, and widespread trademarks seem to be. Codice libro della libreria AAC9780486232591

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Capitman, Barbara Baer
Editore: Dover Publications (1976)
ISBN 10: 048623259X ISBN 13: 9780486232591
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Descrizione libro Dover Publications, 1976. Paperback. Condizione libro: New. Never used!. Codice libro della libreria 048623259X

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7.

Capitman, Barbara Baer
Editore: Dover Publications
ISBN 10: 048623259X ISBN 13: 9780486232591
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Descrizione libro Dover Publications. PAPERBACK. Condizione libro: New. 048623259X *BRAND NEW* Ships Same Day or Next!. Codice libro della libreria NATARAJB1FI1000345

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8.

Barbara Baer Capitman
Editore: Dover Publications Inc., United States (1976)
ISBN 10: 048623259X ISBN 13: 9780486232591
Nuovi Paperback Quantità: 10
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Descrizione libro Dover Publications Inc., United States, 1976. Paperback. Condizione libro: New. Language: English . This book usually ship within 10-15 business days and we will endeavor to dispatch orders quicker than this where possible. Brand New Book. This collection of 732 American trademarks and symbols is widely representative of major past and current trends in American trademark design. The marks are arranged in categories that include entertainment, education, real estate, insurance, food and beverage, retailing, transportation, utilities, heavy industry, and others, and are chosen from local and internationally known examples. Reprinted in black-and-white, the marks appear here in their standard form on signs, letterheads, book bindings, T-shirts, sugar bags, household appliances, bank checks, drinking cups, coasters, screened commercials and printed ads, ashtrays, clothing labels, shopping bags, awnings, and so on. For several current trademarks, earlier versions are also illustrated and dated, tracing trademark genealogies of possible interest both as history and design. Captions identify the trademarks, giving year of design, and, when known, the name of the designer. The editor in her introduction describes the development of American trademarks from Ralston Purina s homespun checkerboard square to the Cities Service corporate triangle. Notes on the specialized uses and requirements of various kinds of marks introduce each section. This is a remarkable sourcebook for graphic artists, students, and commercial designers. Social psychologists, market researchers, and others interested in group behavior may find it the starting point of ideas and experiments. This book also has a curious fascination as browsing, illustrating at a glance how familiar, memorable, and widespread trademarks seem to be. Codice libro della libreria BTE9780486232591

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Capitman, Barbara Baer
Editore: Dover Publications
ISBN 10: 048623259X ISBN 13: 9780486232591
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Descrizione libro Dover Publications. PAPERBACK. Condizione libro: New. 048623259X BRAND NEW, GIFT QUALITY! NOT OVERSTOCKS OR MARKED UP REMAINDERS! DIRECT FROM THE PUBLISHER!|1.11. Codice libro della libreria OTF-S-9780486232591

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Barbara Baer Capitman
Editore: Dover Publications
ISBN 10: 048623259X ISBN 13: 9780486232591
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Descrizione libro Dover Publications. Paperback. Condizione libro: New. Paperback. 160 pages. Dimensions: 10.9in. x 8.3in. x 0.5in.Arranged by category, these 732 American trademarks and symbols represent a variety of fields, including entertainment, education, real estate, insurance, food and beverages, retail, transportation, utilities, and heavy industry. Theblack-and-white imagesfeature captions that identify the trademark, the year of design, and when known the designers name. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN. Paperback. Codice libro della libreria 9780486232591

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