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Spese di spedizione:
EUR 3,73
In U.S.A.
Descrizione libro Condizione: New. Brand New. Codice articolo 048623259X
Descrizione libro Paperback. Condizione: new. New Copy. Customer Service Guaranteed. Codice articolo think048623259X
Descrizione libro Condizione: New. Codice articolo 444080-n
Descrizione libro Condizione: New. Book is in NEW condition. Codice articolo 048623259X-2-1
Descrizione libro Condizione: New. New! This book is in the same immaculate condition as when it was published. Codice articolo 353-048623259X-new
Descrizione libro Paperback. Condizione: new. New. Fast Shipping and good customer service. Codice articolo Holz_New_048623259X
Descrizione libro Paperback. Condizione: new. Paperback. This collection of 732 American trademarks and symbols is widely representative of major past and current trends in American trademark design. The marks are arranged in categories that include entertainment, education, real estate, insurance, food and beverage, retailing, transportation, utilities, heavy industry, and others, and are chosen from local and internationally known examples. Reprinted in black-and-white, the marks appear here in their standard form on signs, letterheads, book bindings, T-shirts, sugar bags, household appliances, bank checks, drinking cups, coasters, screened commercials and printed ads, ashtrays, clothing labels, shopping bags, awnings, and so on. For several current trademarks, earlier versions are also illustrated and dated, tracing trademark genealogies of possible interest both as history and design. Captions identify the trademarks, giving year of design, and, when known, the name of the designer. The editor in her introduction describes the development of American trademarks from Ralston Purina's homespun ""checkerboard square"" to the Cities Service corporate ""triangle."" Notes on the specialized uses and requirements of various kinds of marks introduce each section. This is a remarkable sourcebook for graphic artists, students, and commercial designers. Social psychologists, market researchers, and others interested in group behavior may find it the starting point of ideas and experiments. This book also has a curious fascination as browsing, illustrating at a glance how familiar, memorable, and widespread trademarks seem to be. Arranged by category, these 732 black-and-white American trademarks and symbols represent a variety of fields, including entertainment, education, real estate, insurance, food and beverages, retail, transportation, utilities, and industry. Captions. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Codice articolo 9780486232591
Descrizione libro Paperback. Condizione: new. Buy for Great customer experience. Codice articolo GoldenDragon048623259X
Descrizione libro Paperback. Condizione: New. BRAND NEW ** SUPER FAST SHIPPING FROM UK WAREHOUSE ** 30 DAY MONEY BACK GUARANTEE. Codice articolo 9780486232591-GDR
Descrizione libro paperback. Condizione: New. Language: ENG. Codice articolo 9780486232591