Behavioral Finance Psychology, Decision-Making, and Markets. Lucy F. Ackert, Richard Deaves

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9780538752862: Behavioral Finance Psychology, Decision-Making, and Markets. Lucy F. Ackert, Richard Deaves

Discover a structured, applied approach to behavioral finance with the first academic text of its kind--Ackert/Deaves' BEHAVIORAL FINANCE: PSYCHOLOGY, DECISION MAKING, AND MARKETS, International Edition. This comprehensive text--ideal for today's behavioral finance elective--links finance theory and practice to human behavior. The book begins by building upon the established, conventional principles of finance before moving into psychological principles of behavioral finance, including heuristics and biases, overconfidence, emotion and social forces. Readers learn how human behavior influences the decisions of individual investors and professional finance practitioners, managers, and markets. The book clearly explains what behavioral finance indicates about observed market outcomes as well as how psychological biases potentially impact the behavior of managers. Readers see, first-hand, the implications of behavioral finance on retirement, pensions, education, debiasing, and client management. This book spends a significant amount of time examining how behavioral finance can be used by practitioners today. Readers utilize theory and applications in every chapter with a wide variety of end-of-chapter exercises, discussion questions, simulations and experiments that reinforce the book's applied approach.

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Edizione Internazionale
Edizione Internazionale


Ackert, Lucy F.
Editore: South-Western, Div of Thomson Learning
ISBN 10: 0538752866 ISBN 13: 9780538752862
Nuovi Soft cover Quantità: 12
Edizione Internazionale
Supernew USA
(Bangkok, ., Thailandia)
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Descrizione libro South-Western, Div of Thomson Learning. Soft cover. Condizione libro: New. Condizione sovraccoperta: New. New, International Edition, 1st Edition . Premium quality books. Ship via FedEx, UPS, DHL. Delivery time is 3-5 biz days. Codice libro della libreria 0538752866

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Da: Thailandia a: U.S.A.
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