Appetite for America: Fred Harvey and the Business of Civilizing the Wild West One Meal at a Time

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9780553383485: Appetite for America: Fred Harvey and the Business of Civilizing the Wild West One Meal at a Time

NEW YORK TIMES BESTSELLER • Featured in the PBS documentary The Harvey Girls: Opportunity Bound

The legendary life and entrepreneurial vision of Fred Harvey helped shape American culture and history for three generations—from the 1880s all the way through World War II—and still influence our lives today in surprising and fascinating ways. Now award-winning journalist Stephen Fried re-creates the life of this unlikely American hero, the founding father of the nation’s service industry, whose remarkable family business civilized the West and introduced America to Americans.

Appetite for America is the incredible real-life story of Fred Harvey—told in depth for the first time ever—as well as the story of this country’s expansion into the Wild West of Bat Masterson and Billy the Kid, of the great days of the railroad, of a time when a deal could still be made with a handshake and the United States was still uniting. As a young immigrant, Fred Harvey worked his way up from dishwasher to household name: He was Ray Kroc before McDonald’s, J. Willard Marriott before Marriott Hotels, Howard Schultz before Starbucks. His eating houses and hotels along the Atchison, Topeka, and Santa Fe railroad (including historic lodges still in use at the Grand Canyon) were patronized by princes, presidents, and countless ordinary travelers looking for the best cup of coffee in the country. Harvey’s staff of carefully screened single young women—the celebrated Harvey Girls—were the country’s first female workforce and became genuine Americana, even inspiring an MGM musical starring Judy Garland.

With the verve and passion of Fred Harvey himself, Stephen Fried tells the story of how this visionary built his business from a single lunch counter into a family empire whose marketing and innovations we still encounter in myriad ways. Inspiring, instructive, and hugely entertaining, Appetite for America is historical biography that is as richly rewarding as a slice of fresh apple pie—and every bit as satisfying.

*With two photo inserts featuring over 75 images, and an appendix with over fifty Fred Harvey recipes, most of them never-before-published.

From the Hardcover edition.

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Recensione:

“Part business story, part social history, part family saga, Appetite for America gives us the winning of the West in a whole new mouthwatering way.” —Hampton Sides, author of Blood and Thunder

Appetite for America is the kind of superb non-fiction you don't see anymore—marvelously reported, fluidly written and a remarkable story about a remarkable man who influenced American culture perhaps more than anyone alive past or present. Today he is a footnote, but Stephen Fried brings him alive in a true story as brilliant as it is meticulous as it is compulsively readable.” —Buzz Bissinger, author of Friday Night Lights

From the Hardcover edition.

L'autore:

Stephen Fried is an award-winning journalist and bestselling author, and an adjunct professor at Columbia University Graduate School of Journalism. He is the author of Thing of Beauty: The Tragedy of Supermodel Gia (the inspiration for the Emmy-winning film Gia), Appetite for America: Fred Harvey and the Business of Civilizing the Wild West—One Meal at a Time (a New York Times bestseller featured in the PBS documentary The Harvey Girls: Opportunity Bound), Bitter Pills: Inside the Hazardous World of Legal Drugs, The New Rabbi, and the essay collection Husbandry. He is also co-author, with Congressman Patrick J. Kennedy, of A Common Struggle: A Personal Journey through the Past and Future of Mental Illness and Addiction. A two-time winner of the National Magazine Award, Fried has written frequently for Vanity Fair, GQ, The Washington Post Magazine, Rolling Stone, Glamour, and Philadelphia magazine. He lives in Philadelphia with his wife, author Diane Ayres.

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Fried, Stephen.
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ISBN 10: 0553383485 ISBN 13: 9780553383485
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Descrizione libro Bantam. 1 Paperback(s), 2010. soft. Condizione libro: New. As famous in their day as McDonald's, Starbucks, or Marriott hotels, Harvey House lunch counters, restaurants, dining cars, and hotels followed the railroads into the Southwest as America's first restaurant chain. British immigrant Fred Harvey's innovative marketing included good quality food and specialty dishes, served by a wait staff of single young women, and the "Harvey Girls" became famous in their own right, inspiring a novel and the Oscar-winning Judy Garland musical The Harvey Girls. In this illustrated history—complete with 50 Harvey recipes—Stephen Fried chronicles the creation of Harvey's empire and his influence in civilizing the "Wild West." "Few Americans today remember Fred Harvey, but in the era of transcontinental train travel, the Fred Harvey name stood for excellence in food, service, and accommodation. English by birth, Harvey arrived in America just before the outbreak of the Civil War. With a head for business, refined taste, and an open mind about the American frontier, Harvey migrated eventually to Leavenworth, Kansas, where he involved himself in the railroads' explosive growth. In those early days, train passengers had to endure quick stops at depot eateries noted for foul food, surly service, and outright defrauding of their clientele. Recruiting European chefs, Harvey began building restaurants and hotels at important train junctions. These centers of social decorum, superb food, and efficient service jump-started civilization on the rough, gunslinging frontier. Harvey gained further fame for recruiting single young women as servers in his dining rooms, a business innovation ultimately inspiring an iconic American movie musical. Fried compellingly relates this endlessly surprising tale of a true American entrepreneur, illuminating how Harvey's business practices anticipated the success of both McDonald's and Starbucks until technological progress and social change unraveled his empire."—Booklist 518. Codice libro della libreria 70297

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Descrizione libro Softcover. Condizione libro: New. NEW YORK TIMES BESTSELLER • Featured in the PBS documentary The Harvey Girls: Opportunity BoundThe legendary life and entrepreneurial vision of Fred Harvey helped shape American culture and history for three generations—from the 1880s all the way through World War II—and still influence our lives today in surprising and fascinating ways. Now award-winning journalist Stephen Fried re-creates the life of this unlikely American hero, the founding father of the nation’s service industry, whose remarkable family business civilized the West and introduced America to Americans.Appetite for America is the incredible real-life story of Fred Harvey—told in depth for the first time ever—as well as the story of this country’s expansion into the Wild West of Bat Masterson and Billy the Kid, of the great days of the railroad, of a time when a deal could still be made with a handshake and the United States was still uniting. As a young immigrant, Fred Harvey worked his way up from dishwasher to household name: He was Ray Kroc before McDonald’s, J. Willard Marriott before Marriott Hotels, Howard Schultz before Starbucks. His eating houses and hotels along the Atchison, Topeka, and Santa Fe railroad (including historic lodges still in use at the Grand Canyon) were patronized by princes, presidents, and countless ordinary travelers looking for the best cup of coffee in the country. Harvey’s staff of carefully screened single young women—the celebrated Harvey Girls—were the country’s first female workforce and became genuine Americana, even inspiring an MGM musical starring Judy Garland.With the verve and passion of Fred Harvey himself, Stephen Fried tells the story of how this visionary built his business from a single lunch counter into a family empire whose marketing and innovations we still encounter in myriad ways. Inspiring, instructive, and hugely entertaining, Appetite for America is historical biography that is as richly rewarding as a slice of fresh apple pie—and every bit as satisfying.*With two photo inserts featuring over 75 images, and an appendix with over fifty Fred Harvey recipes, most of them never-before-published.From the Hardcover edition. Codice libro della libreria BAA-B-3803851

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Descrizione libro Bantam, 2011. Paperback. Condizione libro: New. Codice libro della libreria 0553383485

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