Gut Feelings: The Intelligence of the Unconscious - Rilegato

Gigerenzer, Gerd

Rilegato

ISBN 10: 0670038636 ISBN 13: 9780670038633

Casa editrice: Viking Pr, 2007

Riassunto

An accessible discussion of the science behind Malcolm Gladwell's best-selling Blink by one of his researchers reveals the importance of intuition in decision-making, explaining how gut feelings occur as a result of unconscious mental processes that effectively function as practical information filters.

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Recensione:

"Logic be damned! See how doctors really make tough diagnoses, how police spot drug couriers, and more. Gigerenzer delivers a convincing argument for going with your gut."
—MEN'S HEALTH

"Gladwell drew heavily on Gigerenzer's research. But Gigerenzer goes a step further by explaining just why our gut instincts are so often right. Intuition, it seems, is not some sort of mystical chemical reaction but a neurologically based behavior that evolved to ensure that we humans respond quickly when faced with a dilemma."
—BUSINESS WEEK

"Memorable. Clever. Gerd Gigerenzer, director of the Max Planck Institute for Human Development in Berlin, locates specific strategies that the unconscious mind uses to solve problems. These are not impulsive or capricious responses, but evolved methods that lead to superior choices. In short chapters, using vivid examples and ordinary language, Gigerenzer explains how an outfielder catches a fly ball not by complex calculations but by unconsciously adjusting his running speed so that the angle of his gaze at the ball remains constant. In problem-solving, having too much information is often as harmful as having too little; having just enough information works best."
—THE BOSTON GLOBE

"There are lots of good, solid reasons to trust your instincts, says Gerd Gigerenzer, who was among the researchers behind BLINK. The decisions they give rise to are usually sound. Without intuition, he says, we would drown in a sea of data points."
—TIME

"Goes beyond Gladwell's BLINK to reveal the evolutionary basis of intuition"
—SEED

"Winning blend of anecdotal and scientific evidence"
—HARTFORD COURANT

"Converts a specialized topic into a conduit for greater self-awareness among his readers."
—BOOKLIST

"A pleasing, edifying tour of territory that has long been dark and unexplored. Gigerenzer's prose is lively and evocative"
—KIRKUS

L'autore:

Gerd Gigerenzer is director of the Center for Adaptive Behavior and Cognition at the Max Plank Institute for Human Development in Berlin, Germany. He has won numerous awards, including the AAAS Prize for Behavioral Science Research, and is the author of several books.

Su questa edizione

• Editore: Viking Pr
• Data di pubblicazione: 2007
• ISBN 10: 0670038636
• ISBN 13: 9780670038633
• Rilegatura: Copertina rigida
• Numero edizione: 1
• Numero di pagine: 280