The Inmates Are Running the Asylum

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9780672316494: The Inmates Are Running the Asylum

The Inmates are Running the Asylum argues that, despite appearances, business executives are simply not the ones in control of the high-tech industry. They have inadvertently put programmers and engineers in charge, leading to products and processes that waste huge amounts of money, squander customer loyalty, and erode competitive advantage. They have let the inmates run the asylum. Alan Cooper offers a provocative, insightful and entertaining explanation of how talented people continuously design bad software-based products. More importantly, he uses his own work with companies big and small to show how to harness those talents to create products that will both thrill their users and grow the bottom line.

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Review:

In this book about the darker side of technology's impact on our lives, Alan Cooper begins by explaining that unlike other devices throughout history, computers have a "meta function:" an unwanted, unforeseen option that users may accidentally invoke with what they thought was a normal keystroke. Cooper details many of these meta functions to explain his central thesis: programmers need to seriously reevaluate the many user-hostile concepts deeply embedded within the software development process.

Rather than provide users with a straightforward set of options, programmers often pile on the bells and whistles and ignore or deprioritize lingering bugs. For the average user, increased functionality is a great burden, adding to the recurrent chorus that plays, "computers are hard, mysterious, unwieldy things." (An average user, Cooper asserts, who doesn't think that way or who has memorized all the esoteric commands and now lords it over others, has simply been desensitized by too many years of badly designed software.)

Cooper's writing style is often overblown, with a pantheon of cutesy terminology (i.e., "dancing bearware") and insider back-patting. (When presenting software to Bill Gates, he reports that Gates replied: "How did you do that?" to which he writes, "I love stumping Bill!") More seriously, he is also unable to see beyond software development's importance--a sin he accuses programmers of throughout the book.

Even with that in mind, the central questions Cooper asks are too important to ignore: Are we making users happier? Are we improving the process by which they get work done? Are we making their work hours more effective? Cooper looks to programmers, business managers, and what he calls "interaction designers" to question current assumptions and mindsets. Plainly, he asserts that the goal of computer usage should be "not to make anyone feel stupid." Our distance from that goal reinforces the need to rethink entrenched priorities in software planning. --Jennifer Buckendorff

About the Author:

Alan Cooper is a software author and visionary whose industry credits include creating the visual programming interface for Microsoft's Visual Basic. His one-man crusade for better design in the '90s has evolved into the Cooper Interactive Design firm, which he founded in 1992. As an industry leader, he is frequently speaking at computer conferences such as VBITS as well as meeting with industry leaders to provide guidance and direction.

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Alan Cooper
Editore: Sams (1999)
ISBN 10: 0672316498 ISBN 13: 9780672316494
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Descrizione libro Sams, 1999. Hardcover. Condizione libro: New. book. Codice libro della libreria M0672316498

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Cooper, Alan
ISBN 10: 0672316498 ISBN 13: 9780672316494
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Descrizione libro Hardcover. Condizione libro: New. Hardcover with dust jacket. 1999 Edition. p261. Slight shelf wear & a sticker remnant on cover, a small remainder mark on the bottom edge, otherwise new. Quality Books. Because We Care - Shipped from Canada. Usually ships within 1-2 business days. If you buy this book from us, we will donate a book to a local school. We donate 10,000+ books to local schools every year. Codice libro della libreria R09162L

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Cooper, Alan
Editore: Sams (1999)
ISBN 10: 0672316498 ISBN 13: 9780672316494
Nuovi Rilegato Prima edizione Quantitą: 1
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Mad Hatter Bookstore
(Westbank, BC, Canada)
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Descrizione libro Sams, 1999. Hardcover. Condizione libro: New. Condizione sovraccoperta: New. 1st Edition. First Edition-Stated first Printing with full number line. Sams, Indianapolis, IN, 1999. Hardcover. Book Condition: New. Dust Jacket Condition: New. 1st Edition. 9 1/4 h x 6 1/4w, clean unmarked, tight, 261 page first edition hardcover with "1" low in number line. Has photos and illustrations throughout. The Inmates are Running the Asylum argues that, despite appearances, business executives are simply not the ones in control of the high-tech industry. They have inadvertently put programmers and engineers in charge, leading to products and processes that waste huge amounts of money, squander customer loyalty, and erode competitive advantage. They have let the inmates run the asylum. Alan Cooper offers a provocative, insightful and entertaining explanation of how talented people continuously design bad software-based products. More importantly, he uses his own work with companies big and small to show how to harness those talents to create products that will both thrill their users and grow the bottom line. An attractive, clean, unmarked, collectible copy!. Codice libro della libreria 000786

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Alan Cooper
Editore: Sams (1999)
ISBN 10: 0672316498 ISBN 13: 9780672316494
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Descrizione libro Sams, 1999. Hardcover. Condizione libro: New. 1. Codice libro della libreria DADAX0672316498

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Cooper, Alan
Editore: Sams (1999)
ISBN 10: 0672316498 ISBN 13: 9780672316494
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Murray Media
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Descrizione libro Sams, 1999. Hardcover. Condizione libro: New. Never used!. Codice libro della libreria P110672316498

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