Built To Last 3rd Ed: Successful Habits of Visionary Companies - Brossura

Collins, James; Porras, Jerry

Brossura

ISBN 10: 071266968X ISBN 13: 9780712669689

Casa editrice: Random House Business, 2000

Riassunto

Built to Last examines 18 exceptional and long-lasting companies, including General Electric, Boeing, Disney, Hewlett-Packard and Proctor & Gamble, and compared each with one of its closest but less successful competitors, in order to discover exactly what has given it the edge over its rivals.Companies need two basic things to beat the competition: a guiding philosophy and a challenging mission. Built to Last provides a blueprint for success for companies around the world, who can learn how to succeed in a ruthlessly competitive environment. The new chapter takes a much-needed look at what the future may hold for Internet companies.

Su questo libro

Descrizione del libro:

A new edition of this outstanding business book which shows how visionary companies are built by visionary leaders, whose ideas long outlive them.A new final chapter - A Message for the New Economy - addresses the issue of how Internet companies can and must be 'built to last'.

Su questa edizione

• Editore: Random House Business
• Data di pubblicazione: 2000
• ISBN 10: 071266968X
• ISBN 13: 9780712669689
• Rilegatura: Copertina flessibile
• Numero edizione: 3
• Numero di pagine: 384