The Creative Economy: How People Make Money from Ideas - Rilegato

Howkins, John

Rilegato

ISBN 10: 0713994037 ISBN 13: 9780713994032

Casa editrice: Allen Lane, 2001

Riassunto

Britain makes more money from music than from its car industry. In the United States the core copyright industries achieved foreign sales and exports of $60.18 billion - a figure which surpasses, for the first time, every other export sector, including automobiles, agriculture and aircraft. Howkins sets out to explore how we can harness creativity and the industry it sustains to our common interests. This book is not about information and the information society. It is about more basic matters, what we humans want and what we are good at.

Su questo libro

L'autore:

John Howkins is Deputy Chairman of the British Screen Advisory Council and has worked as a consultant for Time Warner, ABC, IBM and many other companies and institutions. His previous publications include UNDERSTANDING TELEVISION, MASS COMMUNICATIONS IN CHINA and NEW TECHNOLOGIES, NEW POLICIES.

Su questa edizione

• Editore: Allen Lane
• Data di pubblicazione: 2001
• ISBN 10: 0713994037
• ISBN 13: 9780713994032
• Rilegatura: Copertina rigida
• Numero di pagine: 288