This book documents the unique working methods and products of one of the world's best-known design companies from the late 1970s to the early 1990s. For the first time, a wide range of the Pentagram partners' internationally acclaimed work - from corporate identity to architecture and book design - is surveyed and used to illustrate the many different forms of thinking that design may take: from narrative to parody and pun. All the Pentagram partners have contributed essays on their particular preoccupations, while special sections examine the implications of the client-designer relationship and the Pentagram company's own structure, personnel and methodology. A fascinating peak behind the scenes, this book permits a penetrative insight into how one of the world's most energetic and prominent design companies functions, in everyday reality, to produce the astounding works for which it is famous.
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David Gibbs has been editorial consultant to Pentagram since the 1970s. His understanding of the design process has been developed through extensive work with designers on publications and films worldwide. As a writer he contributes to journals internationally and has spent time working for clients in North America, South East Asia and the Middle East, as well as Europe.Review:
'Intelligently laid out examples of the company's work, organized in a user-friendly style, provide an overview of excellent design from the early 1960s to the present.' (Graphis) 'The book itself is easy to handle and impeccably printed with superb photography. Technically and aesthetically it cannot be faulted.' (RSA Journal) 'The breadth and quality of the work shown is awesome.' (Design Week)
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Descrizione libro Phaidon Press, 1998. Paperback. Condizione libro: New. Never used!. Codice libro della libreria P110714837695
Descrizione libro Phaidon Press, 1998. Paperback. Condizione libro: New. Brand New, Gift condition.We Ship Every Day! Free Tracking Number Included! International Buyers Are Welcome! Satisfaction Guaranteed!. Codice libro della libreria 228126k
Descrizione libro Phaidon Press, 1998. Paperback. Condizione libro: New. Codice libro della libreria DADAX0714837695